08/12/2025
As many of you know, Action in Focus photography has been a sports and action photography company for over 25 years.
I have been very fortunate to have photographed many sports and events across Australia and around the globe.
When COVID hit and sport was cancelled around the world, we took a huge hit financially.
Since then we have had to reinvent ourselves and look for ways to make up for that lost time. I have drones and underwater gear if you have needs in those areas.
Our newest venture, which I am extremely excited about, is still sport related and happened completely by chance.
With a professional background in photography and Photoshop I had the opportunity to work with a premium brand paddle company designing and supplying high end paddles at low end prices.....
Because I have both photographed and paddled dragon boats at local, state and national regattas for over 25 years I started the design process with something I knew.
Over 50 paddlers from 6 clubs are already using our standard paddles with positive feedback and orders are in for more.
KIN Dragons from Qld have taken delivery of our first set of custom picture perfect paddles and I am currently designing paddles for another 3 clubs so watch this space.
Our paddles aren't just pretty to look at but they're pretty tough too. As I said... They are elite level paddles.
We will be rebranding and adding a new arm to Action in Focus in the new year featuring our new paddles.
All designs are custom made. You will not see paddles like yours anywhere. Once yours are designed they are ONLY allocated to your club.
AND
there's no point having great looking paddles if you don't look after them so we have sourced silicone tip protectors and single paddle cases at THE best prices in the market. Better than Temu 😃
If you want more information message me or call 0432907143...
Yes we are still photographing.
