Pictured by Lucie

08/09/2026

Super grateful for 5-star reviews 🤩

Thank you Isabella❣️

07/09/2026

Throwback to the NZ Hospo Awards 🏆🍽️🍾🪩

A Night Out For Hospo at BNZ Theatre Hamilton Lucie Smeriglio | Food Brand Photographer | Hamilton Waikato NZ 📸

A few snaps from a fun event I got to photograph a few months back ✌️

02/09/2026

Had a great time connecting with fellow foodies, tasting amazing food and drinks, and taking a few photos.. Plus taking home so many goodies, thanks everyone for the convos and samples 😋🤤

BEYOND THE PLATE by Bidfood Hamilton Bidfood New Zealand at Claudelands Events Centre
PART 2
©️ Lucie Smeriglio Photography Lucie Smeriglio | Food Brand Photographer | Hamilton Waikato NZ

29/08/2026

Had a great time connecting with fellow foodies, tasting amazing food and drinks, and taking a few photos.. Plus taking home so many goodies, thanks everyone for the convos and samples 😋🤤

BEYOND THE PLATE by Bidfood Hamilton Bidfood New Zealand at Claudelands Events Centre
©️ Lucie Smeriglio Photography Lucie Smeriglio | Food Brand Photographer | Hamilton Waikato NZ

21/08/2026

So grateful for 5-star-reviews and collaborations with other creatives & small businesses 🤩

Thanks Kirstin Kind Design I love working with you 🫶❤️🙌

Pictured by Lucie, Hamilton Waikato Brand Photographer, Branding Photo Session

19/08/2026

What’s your hobby?

14/08/2026

Sometimes work is…
Posting on Instagram 😅

but it’s more importantly posting on Instagram about yourself…

And that’s something I’m getting used to…

Instagram used to be about beautiful photos… now people care more about the ‘behind the scenes’

So here’s what my camera roll says about what work means to me 💁‍♀️

12/08/2026

10 Essential tips to help you level up your Food Photography & Content 🤌💪

After 10 years working as a professional food photographer in New Zealand, I want to share 10 lessons I believe are the most valuable for anyone starting out in this craft!

I get to make food look good for a living and always love chatting about this stuff. So tell me, which food photography tip are you going to try first?

Follow Lucie Smeriglio | Food Brand Photographer | Hamilton Waikato NZ for more tips, behind-the-scenes insights, and real food and brand photography advice that actually helps you grow.

12/08/2026

You may recognise this face…

Kerri Williams knows her whisky, and we’re pretty excited to have her joining us at Alpha St for our upcoming Cardrona Whisky Dinner.

If you caught Kerri at the Waikato Food Show, you’ll know she has a knack for making whisky tasting feel approachable, interesting and, most importantly, very enjoyable.

Now imagine that experience around the dinner table: four courses, four whisky pairings, a welcome drink, and Kerri guiding you through the flavours, stories and craftsmanship behind the Cardrona pours.

And yes, there will be some seriously good whisky in those glasses.

Wednesday 19th August | From 6pm | $115pp
4-course dinner + whisky pairings + welcome drink

Limited spaces available. If you’ve been thinking about coming, this is your sign to book.

Book yourself or your group now: 07 827 5596
📧 [email protected]
📍 47 Alpha Street, Cambridge
🕒 Open Tuesday – Thursday 4pm – 9pm | Friday – Sunday 12pm – 9pm
Happy Hour runs from 4pm – 6pm.

07/08/2026

Is your inbox quieter than it used to be? If enquiries have slowed, it may not be the market, it could be your visibility. Consistent presence keeps your business top of mind so clients know where to find you when they’re ready to buy. Read practical tips and real reasons why steady visibility attracts more clients in my latest post: https://wix.to/VvFQRfn

You know the feeling when business suddenly goes quiet. Enquiries slow down, sales don’t come in as often, and you start wondering if people just aren’t buying right now. Sometimes that’s true. But often, the reason is much simpler: people can’t book a business they don’t know exists.You m...