Photoform

16/10/2024

You just can't beat glorious natural light for a headshot. Straight out of camera no Photoshop.

I love it but unfortunately it's a bit unreliable in Melbourne.

The delightful Sister Sheila from Dublin, here for the annual Mercy Ministries conference.

15/10/2024

So I was struggling to get a good shot with a client today.

We weren’t really connecting. He looked pretty guarded and stiff.

All my tricks weren’t working.

I tried one one of my last tricks. I asked him who he loves most in the world.

Without skipping a beat he said ‘myself’.

We both cracked up. His face transformed, he let me in. We made a connection and I got the shot.

Sometimes photography is easy but often it’s a duel. A battle of wills. I have to try and chip away at the barriers we all put up to reveal the humanity.

13/10/2024

New LinkedIn banner…

26/09/2024

Andrew was such a sweetheart.

Not gonna lie, I was struggling a bit. I didn't sleep well, the car wouldn't start. You know - life.

But I've been doing it so long now, I know my process, I show up, fully present and make it about my clients and put life aside.

When Andrew saw his photo he had tears in his eyes and asked for a screen shot to send to his wife.

That makes it all worth it. Love my job.

25/09/2024

I had a smashing good time at work with Joey today!

23/09/2024

Started the week with a little walk to Botanical Gardens for a headshot for agripreneur (I made up a word) Ben.

And yes Farmer Wants a Wife does keep hassling him to be on the show but he refuses!

19/09/2024

Photoform* is having a 'glow up'!

I'm evolving some of the branding and working on new BTS content for the site.

Why? We really know who we are as a brand now and who we speak to. I wanted the new branding a little more grown up, a little more minimal. But still fun.

And truth be told I'm a bit sick of Barbie pink haha.

Watch this space.

Enhance your online presence with our personality driven headshots and corporate photography. Melbourne, Victoria.

18/09/2024

I feel a brand typeface refresh coming...

08/09/2024

Does anyone still do old school family photos? Like these!

Coming into the Xmas holibobs I’m thinking of ramping up family portrait gift certificates and photoshoots.

Anyone interested?