06/03/2026
Zillow just made a move that every Realtor should pay attention to.
They're now allowing listing videos to be uploaded directly to your listings - and that's a big deal.
Why? Because it means Zillow officially recognizes what we've been saying for years
π₯ Video is the new standard for selling
homes and building trust.
This isn't just about pretty footage anymore.
Zillow will be prioritizing listings that include a video, which means if you don't have one, you're already falling behind agents who do.
Here's what the update includes π
π΅ Only available for Showcase listings
π΅ Up to 120 seconds long
π΅You can (and should) be in the video - it helps buyers connect with you
π΅ No broker logos or watermarks
Must be uploaded by a Zillow Showcase-
approved photographer (like us π)
This update changes the playing field Zillow is rewarding agents who invest in storytelling and authenticity β the ones who show up on camera and make buyers feel something.
So the real question is:
β Are you going to keep letting static photos do all the talking?
Or are you ready to leverage video to grow your brand and your business?