Rebecca Loomis Branding

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United States
Albany, NY
Rebecca Loomis Branding

New York Brand Photographer for the growing small business owner. Ready to serve clients in the 518.

08/31/2026

Simple decisions can affect the whole strategy of a shoot. If we had taken just an outdoor headshot of Will with no context, you'd have no idea what Will does for a living, and it would take more brain power to figure out whether or not you need his services.

The dramatic lighting, interesting movement, and shooting on location make this session come together so well! So excited with how this photo turned out!

08/28/2026

Let’s normalize closing the gap between how good your business is and how good your business looks.

When your schedule is already full, the only way left to grow your business is to charge more.

The trouble that follows is when people push back. If the people who are finding your are comparing you on prices, raising your rates loses the deal.

That doesn’t mean you have a pricing problem. That means you have a perception problem.

Your visuals haven’t caught up to where your business actually is, which happens to almost everyone who’s grown faster than their website.

The good news is that this fix is easier than you think. I put together a guide on the 3 types of photos that stop people from price shopping you.

Click the link in bio to download it for free.

You’ve built sometbing worth charging for. Now let’s close that perception gap.

08/26/2026

What's in my bag that isn't camera gear:

1️⃣ Screen wipes - Most people forget how dirty their laptops and phones are. Nobody wants a smudged screen in the photo that's about to live on their homepage.

2️⃣ Gaffers tape - Helpful for headshots when I need ten people to stand in the exact same spot. It keeps a team session moving so nobody's waiting around on their lunch break.

3️⃣ Phone holding BTS thingy - Very official, I know. 😅 I have this in case my client or I want BTS during the shoot! Not camera related, but camera adjacent for sure.

4️⃣ The last thing I forgot to mention…. A JBL speaker - Music makes everyone more comfortable, including me. Most people show up nervous to be in front of a camera, so I go with a calmer playlist instead of pop.

08/24/2026

Being a creative small business owner can be exhausting! In order to be the best for my clients, here's a few things that fuel me up (or keep me from being drained):

1. A long morning routine - when I wake up in the morning (without my phone by my bed!), I have a long morning to journal, reflect, read and pray. It's a great way to slow down and remember what matters most. My first moments of the day are not filled with input.

2. I delete all social media off my phone after every workday - This seems so extra, but it works wonders. Social media has become a work tool, and because of that I turn it off (aka delete) when the workday is done, so I can be present with my family and friends.

3. I limit the amount of sessions I take on - It can be so easy to want all the work, but I find that saying "no" means that I have space and freedom to be creative with each session I say "yes" to.

4. I go to the gym twice a week, before work - This a new habit I started in January this year and have actually kept up with! My body, more than others, needs movement to think the best, so moving my body before I work wakes up my mind. I find that I am more productive on the days I go to the gym, even though I work less hours.

I have a lot more, but I'll stop there. What are some things that fuel you as a small business owner? Share in the comments so we can all take inspiration from one another! 👇

Also, great bts photo from

08/21/2026

Sharing my hopes for your business and a freebie I created for you 🤍

08/19/2026

Meet Linda from

Linda provides betrayal trauma coaching for women in the aftermath of a partner's betrayal, which is extremely important and sacred work. Because of that, we needed to be equally as delicate with what types of photos we decided to take.

Our goal was to not only photograph images that showcased Linda in action that would build trust, but also feature a ladder and a 3 legged stool, which are two metaphors she constantly uses in her practice.

Those images can be used for supporting images on her website, but also for content whenever she needs something to put text over that is also on brand.

In order to get the look we were looking for, Linda rented out an Airbnb that we used that captured the exact colors and nature-related imagery we were looking for. She also brought her husband, too, which was a great way to feel calm and relaxed throughout the whole photoshoot.

Her new website looks amazing - .creative put everything together in such a beautiful and informative way! Such a delight to work with 🥰

If you're looking attract your ideal client and get found on Google through strategic brand photography, give me a follow and check out my website to learn more!

08/17/2026

"Do I need the full Strategy Session, or can I just do a mini-session?"

There's a huge difference between a strategy session and a mini-session:

1️⃣ The day itself - A mini is 15 minutes, one outfit, one location I've already scouted and set. A Strategy Session is two hours with multiple outfits, so we can cover more than one message.

2️⃣ The prep - For a mini, you fill out a short questionnaire and I build a short photo plan from it. For a Strategy Session, I study your business first and tell you where the highest return is, then build a storyline-based creative brief around it. That brief is the difference between photos that look nice and photos that do a job.

3️⃣ What you leave with - The mini gives you 10 specific photos from a shot list, but the strategy Session is 50+ images that tell your business story.

4️⃣ What happens after - A mini-session come with first steps for using them, but strategy sessions come with a client portal built for your business, with usage tips specific to where your images need to live. Photos sitting in a folder don't do anything for you.

My advice? Get on the mini session waitlist if you need a few, specific photos for your website or social platforms for the next year. Contact me about a strategy session if you're relaunching, repositioning, or posting the same four photos on rotation.

If you're still unsure, send me a DM and let's talk about what type of session makes the most sense for your business!

08/14/2026

Meet Amanda! Amanda is a branding and web designer, specializing in Squarespace websites, for solopreneurs and creative small business owners. Since Amanda had never had branding photos taken before, our goal was to get evergreen images that showed her professionalism and expertise.

It was such an honor to take these and I love how she's used them on her website already!

Want in on the next round of minis? Get on the waitlist by clicking the link in bio!

08/12/2026

If you feel like you need brand photos but don't know why, it may just be that you’re seeing all your business friends get their picture taken and feeling left out.

That is not a good reason to take brand photos, and if you came to me with that problem I’d tell you that I can’t help you.

But sometimes, this feeling is actually telling that something needs changing in your business.

➡ Have you noticed less inquiries recently?
➡ More price shoppers?
➡ Constantly working with unaligned clients?

If so, you may have a disconnect between how your business actually runs and how it’s perceived online.

And that, my friend, is a good reason to get brand photos taken.

Why? Because people know what they can see, and they have no clue that you’re operating at a boutique level, because they can’t see it in your images!

Even if you run primarily through word of mouth, the vast majority of people who receive referrals will check your online presence as a double check before deciding to reach out to you!

Don’t let your online presence lose you your dream client.

If you want visuals that match the value of your work, let’s chat more!

Photo cred to for the first image!

08/10/2026

Meet Sharon from NetGen Printing! Sharon provides expert concierge printing services, including commercial printing, promotional products, large format printing, and branding solutions. Since Sharon had never gotten brand photography done before, our goal was to get warm and friendly images that show Sharon’s personality and a bit of the process of large format printing.

Such an honor to take these photos and learn a little bit more about the printing process during the session!

Whose business should we photograph next? If the answer is yours, join the waitlist by clicking the link in bio!

Address

Albany, NY
12207

Website

http://www.branding.rebeccaloomisphotography.com/, https://rebeccaloomisphotography.myflodesk.com/framework-freebie

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