Rowan Media & Design

01/15/2020

“If I share my talent and experience, someone out there, better than me & will call me out for it!”🤦🏻‍♀️

But, if you BELIEVE in what you’re selling, your honesty and authenticity WILL shine through and your tribe will connect and begin to trust you. 🤓

Remarkably talented people:
▫️THE profound Maya Angelou
▫️THE brilliant marketing genius
▫️Tina freaking Fey
▫️Emma Cutie Pie Watson
▫️Tom Hanks, the charm & class of Hollywood
▫️the list goes on...

Marketers yell, “be authentically yourself but make sure you’re selling it & making it look good.” 🤷🏻‍♀️

1. Providing value should be your goal. You’ll gain momentum quickly when you get feedback from clients saying “that was so helpful! I never knew that or thought of it that way!” And more importantly, ignore the haters. Not everyone will love you and that is ok bc your tribe will be cheering you on!
2. Reviews! Ask for them, be direct & specific in what you are looking for when asking for them and most importantly... keep them visible and visit them frequently to remind yourself, “Hey, I might actually know what I’m doing.”
3. People don’t know as much as you think they do about your specialty. THIS! Remember, you do your job and specialize in “your lane” DAILY. They may have surface understanding BUT YOU, my friend, know the path and tools to greatness. Accept it, breath it in, say it out loud to yourself every morning...
4. Quit comparing yourself to others, right now! 🛑 Stop it! There will always be those with more experience and ability BUT your voice and level of success is still helpful to others that may identify with you better. And, it’s always good to have goals to grow your knowledge.

Let me know your thoughts & if you have any additional tips! I’ve got plenty more up my sleeve but bottom line:

Be humble & honest where you’re at but share your wisdom with others. Just because it is easy for you does NOT mean it is easy for others.

10/04/2019

7 Days & 7 Ways to roll out video in your business pronto.⠀
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Follow along & watch the stories, friends.⠀
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I’m riding into the weekend with tips & tricks to make VIDEO⠀
▫️ Easier ⠀
◽️ More fun ⠀
◻️ Worth the time & minimal effort to get started with it in your biz! ⠀
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10/02/2019

Dun. Dun.
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Am I right? I’ll share this interrogation scene soon!

10/01/2019

Seems obvious, I know.
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But, I swear my best ideas & work come to me after I step away from the computer (& social media especially) to:
▫️walk my pup
▫️do a little yoga
▫️call Ben (my goofball rock of a husband)
▫️text a friend that will give me some encouraging words when I ask for it
(Make sure you have your circle of uplifting & heart centered buds that love you and want you to succeed - this. Is. key.)
▫️Clean something (no, I’m not kidding 😂) cleaning relaxes me when I have time for it
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But, hands down my best work comes when I take a second to breathe & remind myself that I got this.
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▫️◽️◻️ How do you calm the madness in your life/head to do your best work? ◻️◽️▫️

09/30/2019

It’s Monday & I’m so excited to get back to work! Ben and I have been busy in our spare moments (more on why later) so returning to “my biz” this morning was a treat!
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Here’s a little sneaky peak for ya on a project I did with Duck Head 🦆
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THIS WAS SUCH A FUN SHOOT! My Dad has been wearing Duck Head (a quality men’s sporting apparel company with over 100 years behind it) since I can remember, so I was truly
- dweebing out hard - for the opportunity to work with them!
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We started with a 15-second spot, then a 30-second spot & finally added on one more
1-minute montage for their new marketing campaigns for fall!
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I’ll be sharing more soon but definitely check out.
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❓Question❓
🤷🏻‍♀️🙎🏾‍♂️🤷🏻‍♂️🙋🏽‍♀️
Do you shop for your husbands or do they shop for themselves?

09/27/2019

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It's been a little while since I have introduced myself, so I thought I better hop on here and say hi!⁠
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I'm Lauren of !By day, I'm the CEO, COO, Administrative Assistant, Janitor, Chief Problem Solver, Creative Director, Lead Videographer & Photographer, Marketing Strategist, & Social Media genius.⁠
However, I'm not the Accountant ever...⁠
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I'm "Lala" to anyone under 4 feet tall thanks to my oldest niece Emma who sweetly dubbed me with the name 7 years ago.⁠
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I'm "Babes" to my sweet husband Ben, ⁠
"Foxy Lar" to my best friend ⁠
& I'll never admit to what my Mom calls me. 😂 ⁠
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I do need some boundaries, people.😉⁠
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Am I alone, or do you have multiple job titles and identities?⁠
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Photo ⁠

09/25/2019

This is what you look like, at the exact moment that you realize that all your hard work, sleepless nights, endless doubts & doubters were merely stepping stones to get you to where God has clearly meant for you to be.
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This is ⭐⭐
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She is a supremely talented actress, dear friend, fierce Mama Bear to Oliver, & as you can see from this picture, destined for great things!
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📷 &🎥 for this one!
💁🏻💄
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Stay tuned!

04/19/2019

B2B friends, I have found a golden nugget!
Linked In has produced a 23 page guide to B2B effective video marketing!

I’m digging it today & you should too... unless easier and faster client acquisition isn’t appealing to you. 🤓

LinkedIn has created a new guide to help B2B marketers create better, more effective video content.

04/19/2019

Confession, I love my pup, Nola, way too much. She has been promoted this year to CPO, Chief Paw Officer! Feel free to send designer fancy dog treats to congratulate her but keep your Milkbones. She’s a food snob and will choose almond butter over peanut butter every single time. ⁣
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When I was planning this personal branding shoot for myself, I knew I wanted to include Nola. She’s a big part of my heart and everyone loves a pup!
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Personal Branding Tip #223: Be human and show your human-ness (Is that a word?). People want to connect with you as a person and do business with a real person.
Show aspects of your personality that will allow for that connection.
I’m a content creating machine that loves her puppy, her biz and her coffee. (Not in that order)
My husband is cool too.
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Can anyone relate?
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Can you guess how many takes it took to get Nola in the photo? ⁣
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Special thanks to Photography for his patience in getting this photo! ⁣



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04/18/2019

Have you met ? You’re missing out if you haven’t and you need to scoot over to her page ASAP! ⁣
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She is a Queen and has her page LOADED with freebies to get you started with using Pinterest in your biz!⁣
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Who knew that service based businesses could show up and get big results from this platform? ⁣
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I’ve just started her course & I’ve been blown away by how much value she has packed in!⁣
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On top of having mastered Pinterest and being fiercely strategy minded, she’s so sweet and charming IRL. ⁣
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I had her spin on the beach for this photo because her hair and that skirt were made to flow in the sea breeze! So gorgeous!⁣
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Big thanks to the for connecting me with brilliant & kind biz ladies like Vanessa!⁣

04/17/2019

Visual Search - Are you ready?
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Let's say, you like a friend's bracelet.
If they are anything like me, they won't remember where they bought it yesterday and especially not if they bought it 5 years ago.
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Take a quick picture, upload it to Google Images, ask "Where can I buy this?" and patiently await for Google to find the bracelet you're dying to have.
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If you're using Pinterest, you've probably used it more to find things similar to what you're looking for. It populates similar looking pins, making the user experience easier and more interactive.
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This tech isn't new & it's still not as popular as text-based searches, BUT it's growing and not going anywhere.
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Don't get behind on this trend, friends!
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Did I mention that I’m a product videographer and photographer? 😉

04/15/2019

Imagine.... you wake up to an email from your "unicorn" (aka your ideal client) this morning. They only want to know 2 things:
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1️⃣ When are you available?
2️⃣ Do you accept Visa?
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😲
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Yep, they need no sales pitch b/c they are THAT CLEAR on you being the right person for the job and all because they watched a short video of you "doing your thing."
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If it can happen to me, it can happen to you! A well crafted promotional video will send a loud and proud signal to your unicorn that YOU are the right person and the only person for the job!
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What are you waiting for?