Sarah Gray Photography

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Sarah Gray Photography Sarah Gray Photography is Tallahassee based and specializes in family photography, capturing your milestones from maternity, newborn, birthdays, and beyond.

Senior, commercial, branding, headshots, and real estate photography. I love photography and I love people. It is an honor to do what I love and to help families capture timeless and joyful images. We can't stop the clock or time travel, but through photography we can "remember when" in a way like so many generations before us were unable to do. We live in an era where because of technology it's possible to freeze an action by the millisecond, catch a rare facial expression, a one-time moment and help to paint the picture of not just what we looked like in year "x," but we can show a glimpse of our family's personality and the connection between us. I truly believe that photography is a gift and an investment worth making that we will never regret. Eat out a few less times this year and make custom family photography a priority in your home.

A love letter to every parent who has ever tried to get a six-year-old to wear a button-down:You are brave. You are doin...
10/03/2026

A love letter to every parent who has ever tried to get a six-year-old to wear a button-down:

You are brave. You are doing your best. And for the love of all things good, check the tag before you commit to that shirt.

Scratchy waistbands, stiff collars, shoes that are 'fine' at home and suddenly unbearable the moment you arrive at the location - these are the real enemies of a great family photo. Not the light or location. The collar.

Comfort first. Always.

Here's the thing most families don't expect: how you feel in your outfit directly affects how you look in your photos.Fo...
09/30/2026

Here's the thing most families don't expect: how you feel in your outfit directly affects how you look in your photos.

For adults, that's a confidence thing. When you feel comfortable and like yourself, your posture is easier, your smile comes naturally, and you stop thinking about what you're wearing. That shift is visible in the images.

For kids, it's simpler. Comfort is everything. A scratchy waistband or a tight collar becomes the entire focus of the session for that child - and honestly, for everyone else too. Pick your battles, and when it comes to kids, let comfort win.

A few practical things worth knowing before your session:

Plan outfits early. Not the night before. Try things on, swap pieces if something isn't working, and let the kids wear their outfits around the house for a bit to confirm they can actually tolerate them.

Think about undergarments. For the women in the family, this matters more than most guides will tell you. How your clothing lays against your body affects both how it photographs and how you feel standing in front of a camera.

Skip the logos. Always. Branded clothing dates quickly and pulls focus away from exactly what we're there to capture.

The prep pays off. Every time.

We finally hung curtains in our house.I'd been putting it off for months. Every time I thought about it, I talked myself...
09/29/2026

We finally hung curtains in our house.

I'd been putting it off for months. Every time I thought about it, I talked myself out of it - we'd just redone so many walls and the last thing I wanted was more holes. But once we actually did it, the blackout curtains went up, we started sleeping so much better, and I felt genuinely silly for waiting as long as I did.

And then I thought about all the people sitting on booking a photography session for basically the same reason.

The process feels like a lot until it isn't. And then you wonder why you waited.

If you've been meaning to reach out and just keep not doing it - hi. The link is at sarahgray.com/contact. It takes two minutes and that's genuinely the hardest part.

Can we talk about the matching family photo?I'm not against it in principle. I've seen it work. But I'll be honest with ...
09/26/2026

Can we talk about the matching family photo?

I'm not against it in principle. I've seen it work. But I'll be honest with you: identical outfits can flatten the individuality of each person in the frame. Everyone ends up looking like a set instead of a family.

What I always encourage is coordinated, not matching.

Cohesion without uniformity. Everyone looks like they belong in the same photo - but each person still looks like themselves. Mom isn't dressed like a grown up version of her daughter. Dad doesn't look like he raided his son's closet.

The goal is harmony, not a uniform.

A few ways to pull this off without overthinking it: start with one anchor piece - usually mom's outfit - and build the palette outward from there. Repeat one or two colors across the group without repeating the exact same clothing. Let textures and silhouettes vary.

The result is a family photo that actually looks like your family.

It's the night before your session.You've had weeks to plan this. Weeks. And yet here you are, every piece of clothing y...
09/23/2026

It's the night before your session.

You've had weeks to plan this. Weeks. And yet here you are, every piece of clothing you own spread across the bed, asking your partner if navy and olive 'go together' and Googling 'what to wear for family photos' at 10:47pm.

Completely normal. You are not alone. I have heard this story more times than I can count, and it almost always has a happy ending.

But if you're in the planning phase right now and not yet in the panic phase - this is your sign to take thirty minutes this week and actually sort it out. Future you will be so relieved.

And if you're my client, you have a lot of info at your fingertips in the Prep Guide sent to you when you booked with me.

Here's the framework I share with every family I work with:The location is the canvas. Your family is the subject. Your ...
09/21/2026

Here's the framework I share with every family I work with:

The location is the canvas. Your family is the subject. Your clothing is the paint.

Get the paint right, and everything comes together. Rush it, and even a beautiful Tallahassee evening can fall a little flat in the final images.

That doesn't mean you need a stylist or a big budget. It means you need a plan and a few principles that actually hold up in real life - with real kids and real closets.

Start with a neutral base. Creams, tans, soft whites, warm grays. These anchor your palette and keep the focus on faces and connection, which is the whole point.

From there, bring in color intentionally. Neutrals with soft blues. Neutrals with blush or sage. Warmer tones in fall - mauve, khaki, olive - especially at a location like Alford Park, where the foliage does a lot of work for you.

Add texture wherever you can. A knit next to a satin blouse. A linen shirt next to a tweed jacket. Texture creates visual depth in a way that flat, solid fabrics just don't. It's one of those things that reads beautifully in prints and most families don't hear about until someone tells them.

Keep patterns small if you use them at all. A delicate floral, a fine stripe, a subtle check - all great. Large, bold patterns pull focus away from faces, and that's never what we're going for.

Outfit planning is one of the highest-leverage things you can do before your session. I promise it's worth the attention.

09/19/2026

Earlier this week, I had the honor to speak to a room full of moms about friendship. Later this week, I was in a living room with a brand new baby.

Here's what I told that group of moms: I'm not a friendship expert. But I've spent years walking into homes with families I've never met, and I've learned that the best moments happen when they don't feel like they have to perform.

For great photos, a mama doesn't need a perfect house, perfect hair, or a perfectly behaved toddler. She needs to feel safe. So we talk, we laugh, we find common ground, and somewhere along the way she lets her guard down, relaxes a bit and just gets to be herself with her baby.

Friendship works the same way. Find something in common. Say "me too." Listen. Let someone see your real life.

So mama, whether you're in the newborn fog or the toddler chaos: you don't have to have it all together to belong. Text the mom you just met. Say, "Want to get together?" Small deposits over time build the kind of friendship that can hold you when life gets hard.

I used ChatGPT to help me plan out our landscaping this week and I feel like an absolute genius.The AI rendered a versio...
09/19/2026

I used ChatGPT to help me plan out our landscaping this week and I feel like an absolute genius.

The AI rendered a version of what our yard could look like and honestly, even if we only get halfway there, I will be thrilled. Genuinely hopeful. This is not a drill.

Anyway. Back to photography. But also - technology is wild right now and I am here for it.

I'm speaking at MomCo this morning for the first time, and I'll be honest - I'm a little nervous.The topic is fostering ...
09/16/2026

I'm speaking at MomCo this morning for the first time, and I'll be honest - I'm a little nervous.

The topic is fostering adult friendships, which feels both very important and very personal to me. Because I was part of this group during a season of my life when I really needed it. The fellowship I found there meant more than I can put into words.

Adult friendship is one of those things that doesn't get talked about enough. It takes more intention than it did when we were younger. It doesn't just happen. And when you find it, it holds you in ways you didn't expect.

I'm excited to dive into that conversation with a room full of women who already get it.

Photo by Mary Katherine Fulkerson Photography

I recently read about the day John Lennon and Paul McCartney met.John was performing at a church function with his high ...
09/14/2026

I recently read about the day John Lennon and Paul McCartney met.

John was performing at a church function with his high school band. Paul happened to be in the audience. A mutual friend introduced them afterward, and the rest is history.

What gets me is that there's a photo of it. John's classmate had just gotten a camera for his birthday and snapped one during the performance. Nobody in that room knew what they were watching. It was just an ordinary afternoon.

That photo turned out to be a diamond in the rough.

I think about that a lot in my work. The sessions I remember most aren't always the milestone ones. Sometimes it's an in-between moment - a Tuesday afternoon, a candid laugh, a kid doing something totally unremarkable - that ends up being the one a family treasures most.

You don't always know which moments will matter until later. But if you keep capturing them, you'll have a record when you do.

Do you have a photo like that? One that didn't seem like anything at the time but turned out to mean a lot? I'd genuinely love to hear about it.

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2509 Barrington Circle
Tallahassee, FL
32308

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