04/28/2026
I had a blast creating these branding photos for , who is a Professional Home Organizer and owner of Sort It Out here in Seattle!
During our photoshoot planning call, I learned more about Alicia’s approach to her work and asked about the vibe she wanted her imagery to convey. A few of the words we landed on to guide her session were calm, clean, and approachable.
We also chatted about the numerous items that Alicia uses in her day to day work that would double as great photoshoot props. Like a true professional organizer, Alicia came to the shoot with all of her many props neatly packed and ready to go. I absolutely love how the props made these images uniquely hers, and led to many fun and interactive posing ideas.
I look forward to sharing even more photos from this shoot soon!