Lilly Red Creative

Lilly Red Creative Ciao, I'm Lilly! award winning, destination wedding photographer for fashionable couple Photographer based in Como Lake, Italy and San Francisco, California

Happy 1 year, Alma!You came into this world to remind us how beautiful life is.You’ve made me a fearless woman (goodbye ...
04/20/2026

Happy 1 year, Alma!

You came into this world to remind us how beautiful life is.

You’ve made me a fearless woman (goodbye to the version of me who worried about everything).

My constant tiredness is filled by the joy of watching your big blue eyes smile at me and getting lost in your hugs.

We love you immensely.

P.S. I baked my first cake for Alma… which turned out to be basically banana bread on top of banana bread, surrounded by strawberries and white bows 😅

03/25/2026

Photography things that I absolutely HATE 🤫 should I do a PART 2?

I let go of the safety net for this one 😇Shot the entire session on film (and a bit on iPhone). No backup, no overshooti...
03/20/2026

I let go of the safety net for this one 😇

Shot the entire session on film (and a bit on iPhone). No backup, no overshooting. I had to slow down, be intentional, and shoot with a clear point of view, not just take every photo.

And honestly… I prefer it.

It made me think though.
How do you stay creative when you’re shooting the same thing over and over? 30, 40, 50 weddings a year?

How do you stay creative when everything starts to feel the same?

Creative Director/Host: for
Stylist:
Freelance Bridal Hairstylist:
Models:
Dress:
Venue:

DM “10K” if this sounds like you.“I raised my prices… and inquiries slowed down.”“I’m shooting every weekend and editing...
03/13/2026

DM “10K” if this sounds like you.

“I raised my prices… and inquiries slowed down.”

“I’m shooting every weekend and editing all week.”

“I feel like there is a barrier I can’t step over.”

A lot of wedding photographers get stuck here.

Not beginners anymore.
But still in the $3K–$5K middle market.

Working harder.
Shooting more weddings.
Still feeling like the clients you actually want are booking someone else.

And the advice everyone gives?

“Just raise your prices.”

But raising your prices doesn’t move you into a different market.

It just scares away the clients you already had.

Moving into the $6K–$10K market requires a different shift.

That’s what I’m building inside The $10K Wedding Photographer.

If you want to learn more,
DM “10K”

03/12/2026

A client who clearly has the money…
the luxury venue, the designer dress, the insane budget for everything else…

and then they ask you for a discount.

It’s one of the most frustrating moments in this industry.

Not because of the money.

But because of what it makes you question.

You start wondering:

Did I price myself wrong?
Should I just take it?
What if I lose the booking?

And sometimes photographers say yes.

Not because they want to.
But because they’re scared to lose the job.

The problem is what happens after.

You show up to the wedding feeling a little stupid.
Like you didn’t stand up for your work.

And that feeling sticks.

The truth is this happens to almost every photographer at some point.

Especially when you’re stuck in the middle of the market.

That’s actually one of the reasons I’m creating a private community for wedding photographers.

A space where photographers can talk honestly about things like:
pricing
difficult client situations
attracting couples who actually value the work
moving from the $3K–$5K market into $6K–$10K weddings

Because the goal isn’t just charging more.

It’s building a photography business where couples hire you as the artist, not just the vendor.

If you want to be part of the founding group,
comment “10K” and I’ll send you the details ❤️

03/09/2026

Wedding photographers think their portfolio will get them booked.

That used to be enough.

Now everyone has beautiful photos. Every grid looks good. Couples can scroll through hundreds of talented photographers in a few minutes.

So the question becomes… who do they trust?

When couples see what it’s actually like to work with you, everything changes.

How you direct.
How you move.
How you interact with the couple.
Your energy. Your personality. Your vibe.

That’s what makes you memorable.

Photos show your work.
But showing yourself working builds trust.

And trust is what gets you booked.



workshop

I’m not anti-editorial! I promise 😇I’m anti-copying, instead of doing the hard work. My biggest growth happened when I s...
02/20/2026

I’m not anti-editorial! I promise 😇
I’m anti-copying, instead of doing the hard work.

My biggest growth happened when I stopped trying to look like everyone else and started being fully me.

For a long time I felt lost.
That confusion turned into burnout.

Everything shifted when I redefined myself and started shooting what I actually love and not what I saw getting attention.

It feels lighter.
It feels empowering.
And the right clients feel it too.

If you’re in that “lost” phase right now, I see you ❤️

DM me “POV” and let’s help you find your way again.

I’m in my new era 😎❤️Perfectly posed editorial is so boring.There, I said it and feel much better. I’m choosing film.I’m...
02/10/2026

I’m in my new era 😎❤️

Perfectly posed editorial is so boring.
There, I said it and feel much better.

I’m choosing film.
I’m choosing movement.
I’m choosing the in-between moments.

01/21/2026

$150 clients and $15,000 clients both exist.

Both are valid, but not for the same photographer.

Low budgets take the most time and emotional work.

The real flex is not being booked out.
The real flex is revenue.
100k at 10 weddings hits very different than 100k at 25.

2016 and so many changes that I never even expected. What will the next 10 years bring…things I think about:1. Will I st...
01/20/2026

2016 and so many changes that I never even expected. What will the next 10 years bring…things I think about:

1. Will I still be shooting weddings or doing something wild?
2. Will fashion finally take over my personality?
3. Will I still be living in Italy or somewhere random?
4. Will Alma have tiny siblings running around?
5. Will AI steal my job or make me rich?
6. Will world politics calm down or get worse?
7. Will climate change ruin our way of life?
8. Who will even still be in my life?
9. What places will change me next?
10. And will I ever slow down??? 😅

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