Lilly Red Creative

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Lilly Red Creative Ciao, I'm Lilly! award winning, destination wedding photographer for fashionable couple Photographer based in Como Lake, Italy and San Francisco, California

10/23/2026

When a couple says that your price doesn’t work, wedding photographers usually either drop their price or start defending it.

Try this instead.

That’s fair. Just so I understand, is it the price itself or is something else making you unsure?

Most of the time, it’s not money related. It’s that they aren’t sure that you would be the right one yet.

They might be nervous that the photos won’t feel like them. That they’ll be awkward and not enjoy their wedding day. Worries that they’re about to spend a large amount of money on the wrong photographer.

Ask them what they are worried about for their wedding and how they want to feel when they see their photos?
Then show them how you get there there.

Once they understand it, the price starts feeling worth it.

I used to think my photos would do the selling for me. If the work was good enough, the right couples would find it and ...
10/22/2026

I used to think my photos would do the selling for me. If the work was good enough, the right couples would find it and book me based on that alone. It worked for a while and then it stopped being enough.

My photos got me in the door but couples just didn’t know if they could trust me with their day when looking at all the other good photographers.

Think about where you spend more without even thinking. The hotel that just opened and is world class. The restaurant a friend swore by. That designer handbag that caught your eye. Not because they’re cheaper. Because you’re confident that it can get you the experience or feeling that you’re after.

A full gallery helps couples feel that. It shows them you can do it start to finish, not just on a good day.

But every photographer they’re looking at has a full gallery too. What only you have is you.

How you are when something goes wrong?
How do you help reassure talk a nervous groom?
Do you bring the confidence and energy into a quiet room or are you a fly on the wall?

Show that part of you and they feel sure and they will remember you. So that they can trust you enough to book you ✌️

10/19/2026

Being a good photographer gets you seen.
Being someone they feel like they already know is what gets you booked.

The easiest way to do that is with behind the scenes, not the full gallery. You taking photos, how you move, how you talk to people, the things that you do differently, your energy and connection 🤩

That’s the part everyone is scared to post and it’s exactly why it separates you from the pack.

Wedding photographers!! This one is for you if you’re done playing it safe 😇New York. Dec 15. Sure Thing Chapel NYCBold,...
09/29/2026

Wedding photographers!! This one is for you if you’re done playing it safe 😇

New York. Dec 15. Sure Thing Chapel NYC

Bold, a little sexy, and a lot of fun. One model couple, vintage looks, and we’re going to break out and get seen 😉

9 spots. My last three workshops sold out.

Comment “CHAPEL” and I’ll send you everything.

09/21/2026

Still going strong 💪🏼

09/21/2026

Just another day in the life of a wedding photographer… 😇

09/21/2026

The transformation is complete 😂

A little bit of evening camera flash on film for the win. It’s definitely not technically perfect but you can feel the f...
09/17/2026

A little bit of evening camera flash on film for the win. It’s definitely not technically perfect but you can feel the fun in it and that’s the part I care about.

I go to workshops and I lead them mostly so I get to play and practice. I’ve been getting stronger with film for two years now and I’m still not done. I would never charge someone for a service I wasn’t ready to deliver so every time I can take a camera somewhere and just shoot, I do. And workshops are places that I can practice without the stress of having to do it live at someone’s wedding.

That’s the only way any of it works. Reps beat theory every time and there isn’t a shortcut hiding somewhere that the rest of us missed.

You have to do the work to get the results.

Lead Photographer LILLY RED • Italy Photographer & Educator
Venue Villa La Commenda Concordia
Planner & Concept Carolina Guedes | Flying Little Birds
Executive Production Team WedVibes Media
Floral & Design Federico Rabatti • FedeFloralDesign
Rental Preludio Divisione Noleggio
Videographer WeddingMovieTeam
Stationery 𝑆𝑖𝑙𝑣𝑖𝑎 | 𝐸𝑣𝑒𝑛𝑡 𝑃𝑙𝑎𝑛𝑛𝑒𝑟 & 𝐷𝑒𝑠𝑖𝑔𝑛𝑒𝑟
Cake DULCESSERIE by Markus Hufnagl
MUAH main couple VERONICA VITALE | BRIDAL MAKE- UP HAIR 📍 TUSCANY
MUAH guest couples Olga Bustos
Stylist Vlada Semenova
Bride’s Dresses Ramon Herrerias
Bridesmaid’s Dress AWARE Barcelona
Main Couple Model couple Mallorca,Italy,France,Greece,USA,Iceland
Guest Couple Sergi Puig Sophie L.
Guest Couple Denise e Stefano | Real Couple Model | Italy

I only took two photos on film for this entire session and here they are.No culling, no editing, nothing to choose betwe...
09/14/2026

I only took two photos on film for this entire session and here they are.

No culling, no editing, nothing to choose between.

Just seeing the shots I wanted. Being patient enough to wait for them, guiding a bit, and then taking the chance when it finally showed up.

Two frames is scary when you’re used to having one hundred digital to look back at and choose from. But that’s the part I love because when you can’t shoot everything, you have to actually decide what you think is worth a photo. And that decision is the only thing that’s only yours and that’s what separates you from everyone else.

Everyone can take the same shot….almost nobody will choose the same moment. 😇

Film photographer for life 🤩

EARTH hosted by Cara Mia

Passalacqua A historical villa hidden away on a random mountain street on Lake Como, that most people wouldn’t know exis...
09/09/2026

Passalacqua A historical villa hidden away on a random mountain street on Lake Como, that most people wouldn’t know existed.

It was voted the best hotel in the world and it pulls the kind of guest who wants somewhere quiet and expensive at the same time.

I’m lucky because I end up there a few times a year. Sometimes a couples session, sometimes getting ready before a wedding, sometimes just dinner with friends.

I used to think costly meant pretentious. That people paying that much would be difficult, or uncaring, or looking down on everyone. That version exists…of course it does.

But from what I’ve seen, the opposite is true too. You attract who you are. These are the people who trust your vision and read the details. They’re not throwing money around. They’re the most careful spenders I’ve met and they’ll pay more the moment they can see why it costs more.

MONEY IS A FILTER.

Same thing happens with photography. A couple shopping on price will never understand why yours costs more because they’re not looking for the reason. The right couple already is. They see the way you work, the way you see, the way you make them feel, and the price stops being the question they ask.

You’re not meant to be for everybody. So stop trying to be.

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San Francisco, CA

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