12/06/2024
We film as much as we can on iPhones.
Part of this is for ergonomic considerations, as our best videographer needs to use the most lightweight camera possible for health reasons.
Another reason is that 90% of video work we’re asked to do simply doesn’t require more camerapower than what modern phones provide. The phone I’m typing this on has a more powerful camera than the cinema cameras I used in film school.
Not DSLRs. Ci-ne-ma cameras.
That being said, we can (and do) use the cinema cameras for the select projects whose scope actually does surpass the limits of mobile cinematography (crazy, I know), or when working with clients whose own mental blocks prevent them from feeling like they’re getting their money’s worth unless they see us using big fancy movie cameras 🎥.
At the end of the day, what you’re paying for is expertise, skill set, experience, and time. Oh and also a fantastic end product, and hopefully results that positively affect your bottom line 🤞
So to our clients, thank you for letting us point our phones at you (and loving the product we deliver) 🤘
❤️❤️❤️