Flourish Academy

Flourish Academy We help photographers make more money! With our simple approach, we believe anyone can have a successful photography business.

If you want to gain confidence, improve your photography, learn more about editing and even pursue a professional photography career, you are in the right place. My name is Heather and I am the founder of Weddings by Heather and the Flourish Academy. With over 19 years of experience, I’ve been helping photographers refine their skills and feel ready to achieve their goals.

You can love photography and still not love every part of running a photography business.Some days you’ll be excited to ...
09/08/2026

You can love photography and still not love every part of running a photography business.

Some days you’ll be excited to pick up your camera.

Other days, you’ll be tired of editing, answering emails, marketing, following up, or trying to figure out where the next booking is coming from.

That doesn’t mean you’ve fallen out of love with photography.

Sometimes, you just need to make the business side work better.

Because when you feel more confident with your marketing, pricing, sales, and revenue, you get more space to actually enjoy the part you started this business for: photography.

And you’re allowed to want both.

A photography business you love AND a business that makes money.

If creating more revenue is part of getting back to that feeling, the Revenue Sprint starts tomorrow.

Comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the details.

What if growing your photography business doesn’t have to be as complicated as you’ve made it?You don’t need another 47-...
09/08/2026

What if growing your photography business doesn’t have to be as complicated as you’ve made it?

You don’t need another 47-step marketing plan. You don’t need to have everything figured out before you start. And you definitely don’t need to wait until you feel confident enough to put yourself out there. Sometimes, you just need to meet people, try something, see what happens, and figure out what to do next.

That’s what my conversation with Jess Wasik really brought home for me. Jess built a $200K photography business by staying visible, making connections, experimenting with ideas, learning from what worked (and what didn’t), and refusing to let one setback become a reason to quit.

And maybe this is the part you need to hear today: Your next marketing idea doesn't have to work. It just has to teach you something.

If networking feels uncomfortable, start with one conversation. If your promotion doesn't work, look at what you can change. If you're spending too much time editing, look at what you could hand off. If you don't know what to do next, find someone who's already figured out part of the problem and learn from them.

You don't have to build your photography business perfectly, but you just have to keep figuring it out.
Read the full blog here: https://flourishacademy.mykajabi.com/blog/podcast-ep-430-what-a-200k-photographer-would-do-if-she-had-to-start-over

09/07/2026

You can spend another month wondering where your next booking is coming from. Or you can spend the next 30 days actively creating revenue.

That doesn’t mean throwing another 20 things onto your to-do list.

It means getting clear on your number, figuring out where the opportunities are, and knowing exactly what you’re going to do next.

That’s what we’re doing inside the Revenue Sprint.
We’re spending 30 days focused on one thing:
𝐂𝐑𝐄𝐀𝐓𝐈𝐍𝐆 𝐑𝐄𝐕𝐄𝐍𝐔𝐄.

You’ll get:
- 4 live coaching calls
- Private Facebook group
- Direct feedback + support
- Bonus pricing reviews

If you’ve been saying “I need to make more money, this is your opportunity to stop saying it and start doing something about it.

Comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the link.

09/06/2026

What if you don’t need another idea?

Another Instagram strategy.
Another content plan.
Another thing to add to your to-do list.

Maybe you already have enough ideas. But which ones can actually help you create revenue, and are you willing to take action on them? Because knowing what you could do doesn’t create revenue.

Following up with the inquiry does.
Making the offer does.
Reaching out to the past client does.
Talking to the potential client does.
Putting the offer out there does.

You don’t need to do everything. You need to identify the actions that have the potential to move you toward your revenue goal, and then actually do them.

That’s what we’re focusing on inside the Revenue Sprint: getting clear on your number, figuring out where the opportunities are, and turning them into a simple 30-day action plan.

Comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the details.

When something isn't working, it's so easy to make it mean “I can't do this.”The post didn't perform.The inquiry ghosted...
09/05/2026

When something isn't working, it's so easy to make it mean “I can't do this.”

The post didn't perform.
The inquiry ghosted you.
The offer didn't sell.
The marketing didn't bring the response you hoped for. And suddenly, your brain has a whole new piece of evidence for the story you've already been telling yourself.

But what if you asked a different question?
“Interesting. What do I need to learn?”

That question doesn't make the setback disappear. It simply gives you somewhere more useful to go next. It’s about shifting from “I can't do this” to curiosity, and that changes how you respond when something isn't working.

So the next time something doesn't work, before you decide you're bad at it, pause.

Maybe you don't need to quit. Maybe there's something here for you to learn.

If you’ve been saying, “I just want to make more money in my photography business,” this is your chance to actually do s...
09/05/2026

If you’ve been saying, “I just want to make more money in my photography business,” this is your chance to actually do something about it.

The Revenue Sprint is a 30-day focused experience designed to help you stop guessing and start taking intentional action toward your revenue goal.

HURRY! Only a few spots are left! I’m keeping the group small so everyone gets the support they need.

Comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the details.

Picture this: your client pays you $3,500 CASH and then asks if they can book you again.This actually happened to one of...
09/04/2026

Picture this: your client pays you $3,500 CASH and then asks if they can book you again.

This actually happened to one of the photographers I’m coaching 🙌🏻

They made a $3,500 sale, paid in cash, and before the client even left, they asked about doing another shoot in the fall.

That’s one client creating multiple opportunities for revenue.

And this is something I really want photographers to see that revenue doesn’t always come from finding the next new client. It can come from the people already in your business, too.

A past client.
An old inquiry.
A current client.
A referral.
An offer you haven’t made yet.
You don’t always need to find something completely new.

Sometimes, you just need to recognize the opportunity in front of you and take action.

So, what revenue opportunities might already be sitting in your business?

Comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the link to the simple 30-day action plan to help you find them and take action.

09/04/2026

Sometimes we tell ourselves things with very little evidence.

“Nobody wants me.”
“Nobody will pay my prices.”
“I can't make money.”
“I'm terrible at sales.”

And because we've repeated them so many times, they start to feel like facts. But point isn’t to replace those thoughts with something wildly unrealistic. Your brain might call you out on that one. Instead, give it a story that's believable enough to work with.

Try these instead:
There are people who would love what I offer.
I can learn how to find them.
I am becoming excellent at sales.
I always figure things out.
Opportunities exist everywhere that I haven't even noticed yet.

Now your brain has something different to look for.
So what story are you giving it today?

What happened didn’t change. What I made it mean did.I think this is something we all have to catch ourselves doing, esp...
09/03/2026

What happened didn’t change. What I made it mean did.

I think this is something we all have to catch ourselves doing, especially in business.

Someone doesn’t reply, and we decide they hated the offer. Someone says no, and suddenly we’re questioning our pricing. A quiet month turns into, “Maybe I’m not good enough.”

We don’t actually know that any of those things are true.

The brain wants an explanation, so it creates one. But what if we stopped filling in the blanks with the worst possible story?

You don’t know what’s happening in someone else’s head. You don’t know their timing, circumstances, priorities, or reasons.

So the next time something doesn’t go the way you hoped, pause before you make it mean something about you or your business.

Same situation. Different story. Different feeling.

And when it comes to your revenue, one slow month or one “no” doesn’t define what you’re capable of creating next.

Ready to focus on what you can do to create more revenue?

Comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the link to the simple 30-day action plan.

09/03/2026

Sometimes the biggest shift in your photography business starts with one small decision:
Stop waiting and start.

You make the offer.
You follow up with the lead.
You reach out to a past client.
You try the idea you’ve been sitting on.
You ask for the booking.

And then you learn.

Maybe it works. Maybe it doesn’t. Either way, you now have information you didn’t have before, and you can adjust and keep moving.

That’s how you start creating momentum, and that’s also how you start creating revenue.

You don’t need to know exactly what will happen before you take the first step. You just need to take the first step.

If you’re ready to turn that first step into a focused 30-day revenue plan, comment 𝐑𝐄𝐕𝐄𝐍𝐔𝐄 and I’ll send you the link to the simple action plan.

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Pittsburgh, PA

Telephone

+14127014463

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