01/19/2026
For decades, there has been an ongoing and controversial debate about the ethical implications of shark feeding. As an advocate for sharks, and driven by a strong desire to see them survive the harsh conditions imposed by over fishing our oceans, human consumption and exploitation, I believe this practice deserves careful consideration rather than outright condemnation. Naysayers insist that shark feeding incentivizes sharks to associate the presence of human beings with food, potentially increasing the risk of negative human–shark interactions. However, this perspective often overlooks the broader context of conservation, education, and regulated ecotourism in which shark feeding frequently occurs.
It is important to keep in mind that without the incentive of food, sharks would rarely present themselves for observation, and we would know far less about how they live, migrate, and reproduce. Much of our understanding of these animals has been made possible through repeated, controlled encounters. My greatest concern with critics who argue that baiting sharks conditions them to associate humans with food is that many of these same individuals raise little objection to fishing for sharks. In essence, as long as the animal dies, the activity is deemed acceptable. This contradiction is difficult to reconcile and, ultimately, represents a mindset that is dangerous for both species—sharks and humans alike.
With all that being said, as a professional photographer who has been captivated by sharks since the age of three, it has been my life’s goal to capture images that show them in all of their behavioral complexity—feeding, breeding, or simply swimming peacefully as they exist in the wild. I was born into an era when the prevailing mentality was that “a dead shark is a good shark,” and I have witnessed how my work, along with that of countless photographers, scientists, and ecologists, has helped shift public perception to one of curiosity, appreciation, and even affection. So while I would have preferred not to include a giant tuna in this photograph, the reality is that without it, this image—and the story it tells—would not exist.