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Monday 8am - 4pm Tuesday 8am - 4pm Wednesday 8am - 4pm Thursday 8am - 4pm Friday 8am - 4pm

Blake Rudis

Through his outside of the box thinking Blake has developed a training style that is both engaging and inspirational! Follow Blake on his journey!

05/09/2026

A new patch design, you know what that means 🤔

A new hoodie! I was a nerd in high school, thank goodness I didn't peak there 🤣

Color Nerds Unite!!!

05/07/2026

Most new members to f.64 Elite:

"Oh, snap!!! I've been playing Checkers with my images, while they're over here playing Chess?!?"

I remember when I thought I was so good at Checkers that I could flip the board over and just start playing Chess with those extra pieces that came with my set.

But Chess is dynamic, the pieces move in ways that routinely keep you thinking, and just when you thought you had it all down, you learn a new strategy that throws your whole game off.

Dynamic images require a dynamic mindset. A mindset that thrives in an environment of continual learning. So, if you feel like you're playing Checkers with your images right now, it may be time to flip the board over.

Link in the comments ;)

04/29/2026

Adobe updated PS to 27.6, and the major thing I think you need to know is the Actions panel has been hijacked. Let's take a look🧐

What I like:

✅ It looks REALLY cool and more "trendy"
✅ Search function is awesome!
✅ Icons & Colors can be added to an action
✅ Single click to play an action

What I dislike:

❎ I do like the single-click-to-play, but I find actions can be executed too easily by accident.
❎ Editing the Actions takes several more clicks than it used to.

Final verdict:
A++ for new users of actions, but it may slow down and hinder power users who use actions a lot.

For those power users of actions, this may not be the best way to work with them. You can click the menu icon, and you can switch it back to the classic view.

04/24/2026

I’ve been working on something a little different, and it came from a simple question I've spent years trying to answer through all my education and courses.

What happens after the edit?

We take the photo, process the RAW file, build it in our favorite photo editor, and then we share it or print it. Rinse and repeat, right?.

But... How do we know what the viewer actually sees when they look at our image? And if we did know that, would it change the way we edit?

That’s what the f.64 Image Analyst is built to answer.

I’ve been running it on my own portfolio work, and I’ll be honest… not a single image has passed with flying colors (pun intended).

This edit is the perfect example. I should probably record a video on this one, actually. After all these years, I thought the crop and color were on point. As it turns out, I was way off on both.

It looks like my portfolio is in need of some work :( If you want to try out this new tool, use the link in the comments.

04/16/2026

I may've accidentally killed the histogram 🧐

I have been building a new tool, and this is just one of many features that will help you create better images. The f.64 Image Analyst.

It is a math-based image evaluation platform for photographers who prioritize creative vision over technical perfection. I'll be sharing every nuance of it next week, April 23rd @ 2 PM Central.

Registration link in the comments.

04/09/2026

I’ve been relatively quiet on all social media platforms, including YouTube, lately. When I go silent, it usually means I am DEEP in work on something. Some people email me wondering where I am. I tell them I’m all good, and I appreciate their concerns. I’m just “working on something”.

Well, on April 23rd, I plan on unveiling something I’ve been working on, and I think you’re going to want to see it because it could change the way you “see” your images forever.

It sounds dramatic, I know… But it has changed the way I see my images, and I can’t wait for you to see it for yourself.
You can sign up for the live event on April 23rd at 2 PM Central.

The link will be in the comments 😉

04/08/2026

Perusing Facebook in the afternoon is a dangerous thing these days. It can boil your blood faster than an electric kettle.

I came across an incredible shot by Jeff Goldberg (couldn’t find his profile to tag him). The image stopped me. Beautifully composed, clearly intentional, and what an awesome moment to capture on camera. So I did what we all do, I went to the comments expecting to see people celebrating it.

Instead, I saw a flood of people accusing him of using AI. Almost as many as the ones praising the work.

I just shook my head, because I’ve seen this way too many times. I have friends in this industry who are insanely talented, and they get hit with the same accusation constantly. Work hard, develop real skill, create something strong… and someone shows up to say you must have cheated.

Let’s be honest, most people are not ready for AI. Ego has taken over social media, and now if someone creates something better than you, the default reaction is to tear it down. It used to be, “you Photoshopped that,” and as much as I hated that phrase, at least it implied there was skill involved.

Now it’s, “you used AI.” As if that dismisses everything.

Here’s the real issue. These accusations don’t just annoy people, they wear them down. The artists who should feel proud of their work start asking themselves what the point is. Why share it if it’s just going to get dismissed?

That’s where apathy starts to creep in. And if you look around, you can already see it happening. Creators are posting less, artists are going quiet, and people who once loved sharing their work are slowly stepping back.

And then we blame AI for it. As if AI did that to them...

Once again, AI isn’t the problem. It’s just a tool. The problem is how people are choosing to use it as a weapon against others. The issue is the mindset behind the comment, not the technology behind the image.

So maybe we take a step back. Respect the work. Give credit where it’s due. And if you’re wrong, own it.

Because at the end of the day, this isn’t about AI.

It’s about people.

Do better, people 🥲

03/09/2026

Every pixel in your photo is just numbers. Three sets of numbers, really: Red, Green, and Blue. Photoshop stores those numbers as three separate “maps” called channels. Each channel is a grayscale view of the image data, showing you where that color’s values are strong or weak. That first graphic (the funnels) is the simplest way to picture it: three streams of data combine to make one final pixel.

► So why should you care?

Because those grayscale maps are basically ready-made masks. That’s what the second graphic is showing. Instead of thinking “Red channel = red stuff,” you start thinking.

► “Which channel gives me the cleanest separation for what I want to adjust?”

White areas let an effect through, while black areas block it. The magic is that channel-based masks blend naturally, so you don’t get the harsh, cut-out look that often happens with one-click selections.

This, right here, is exactly what my Channels course is about. Not complicated mask math. Just learning how to read these maps, pull clean selections, and refine them so your edits land exactly where you want, with smooth transitions that look like they belong in the photo.

If channels have always felt like “that scary Photoshop thing,” you’re the person I built this for. The link to learn more is in the comments ;)

03/05/2026

Channels in Photoshop, scary, right? I know, I know, I know. You don't even want to go there. They can be incredibly difficult to understand and most people will avoid them completely.

But' I will say, your images may suffer if you do.

I made a course to make channels a lot easier to understand and it's available today!!!

Key Concepts you will learn in this course:

• Read channels as mask maps (not literal RGB).
• Pull clean selections straight from channels.
• Refine masks for natural transitions.
• Go beyond luminosity masks (sky, foliage, highlights, atmosphere… no limits here)
• Build advanced masks with Calculations.
• Use Apply Image to isolate color data intentionally.
• Develop a repeatable experimentation workflow.

The link is in the comments :)

02/25/2026

I don't have a tattoo, but if I did, this would be the one. right there, smackdab in the middle of my forehead for all to see when they watch my video training :)

Look, it's a joke :) But on a serious note, we photo educators put countless hours of work into all of our material. The least, and I mean the least one could do, is put the education into practice before asking a question.

I am ALL about helping people. BUT I get this all the time. Let's say I make a technique video for YouTube on the curves layer or something, but I use a landscape. I then get the question, "How would I use this on a portrait?"

I respond, "Did you try it on a portrait?"

"No"

EXPERIMENT!

Questions are always acceptable. But I have found that practical application and deliberate practice are missing from the exchange of information. You will get far more out of your experimenting than you will from a one-sentence answer from me or any other educator.

So, I challenge you to experiment with everything you learn with that child-like curiosity you once had. Then and only then will you make the discoveries YOU need for your portrait from my landscape tutorial :)

Address

US-159 South Off I-29 & Exit 79
Mound City, MO
64470

Opening Hours

Monday	8am - 4pm
Tuesday	8am - 4pm
Wednesday	8am - 4pm
Thursday	8am - 4pm
Friday	8am - 4pm

Website

http://www.f64academy.com/, https://www.fototripper.com/store/category/photography-workshops/

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