Magic Makers Studio by Chris Fritchie

10/18/2026

SANTA HAS A NEW PROBLEM… AND HIS NAME IS ELFIS!

Meet Elfis, Santa’s Chief PR Elf and the host of NAUGHTY OR NICE!

He’s got questions. He’s got opinions. And apparently, someone at the North Pole thought giving him a microphone was a good idea.

Welcome to Episode 1 of NAUGHTY OR NICE!

Play along in the comments, and tell us: Are YOU on the Naughty List or the Nice List this year?

Follow The Magic of Santa for more North Pole nonsense, holiday laughs, and a little Christmas magic.

10/18/2026

A little Christmas magic is taking shape… 🎅✨

For more than a decade, we’ve believed that a visit with Santa should be so much more than a photograph.

It should be a story your children become part of. A memory your family carries with them. And artwork you’ll treasure long after they’ve stopped believing.

This year, we’re creating something very special for The Magic of Santa®.

Here’s a sneak peek at the concept for our second Santa set, currently coming to life in Weston, Texas.

We’re especially excited to welcome families from McKinney, Frisco, Prosper, Celina, Melissa, Anna, and throughout North Texas to experience the magic.

Tell us in the comments: How old are your little believers this Christmas? 🎄

P.S. We’re also looking for a handful of local moms, family ambassadors, and micro-influencers who love sharing meaningful experiences with their communities. We’re opening a limited number of special opportunities to experience The Magic of Santa® and help us share the magic with other North Texas families.

Interested? Send us a DM with AMBASSADOR and tell us a little about your family!

05/25/2026

04/18/2026

One day…this won’t be just a photograph.

It’ll be a memory.

Let’s talk about creating memories.