03/03/2026
The 3 new headshots you didn't know you needed, but now you will😎
𝟏) 𝐓𝐡𝐞 𝐇𝐞𝐫𝐨 𝐇𝐞𝐚𝐝𝐬𝐡𝐨𝐭 (𝐜𝐥𝐞𝐚𝐧 + 𝐜𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐭)
This is your “first impression” image—the one that instantly says credible, polished, professional.
Use it for:
- LinkedIn profile + banner pairing
- Website homepage / About page
- Speaker bio, podcast guest one-sheet, press features
- Google Business Profile + email signature
𝟐) 𝐓𝐡𝐞 𝐈𝐧-𝐀𝐜𝐭𝐢𝐨𝐧 / 𝐀𝐭-𝐖𝐨𝐫𝐤 𝐒𝐡𝐨𝐭 (𝐩𝐫𝐨𝐨𝐟 + 𝐜𝐨𝐧𝐭𝐞𝐱𝐭)
This one shows what you do, not just what you look like. It makes your expertise feel real and current.
Use it for:
- “Here’s how I help” posts + carousels
- Sales pages (especially above the fold)
- Newsletter headers / launch emails
- Canva templates + pinned posts
𝟑) 𝐓𝐡𝐞 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐭𝐲 𝐒𝐡𝐨𝐭 (𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡𝐚𝐛𝐥𝐞 + 𝐦𝐞𝐦𝐨𝐫𝐚𝐛𝐥𝐞)
This is the photo that makes people feel like they already know you. It brings warmth, ease, and connection.
Use it for:
- IG profile refresh + story highlights covers
- “Meet the founder” posts
- Brand collaborations + partner intros
- Event promos + “I’ll be there!” announcements
The goal?
A mini-library of images that lets you show up as current, consistent, and confident—without forcing you into stiff, corporate vibes.
If your headshot is more than a year old (or you’re still using the same 1–2 photos everywhere)… it’s time.
The path to solution ? Book a mini-session. Link in my bio!
Liz Salem, a Knoxville-based headshot & branding photographer serving Middle + East Tennessee. I create strategic images designed to elevate your marketing and drive business growth.