08/14/2026
One family, thirty years, the same windows. Our team partnered with Karoly Windows & Doors to create a brand commercial that follows a single family through decades of life in the same home. Instead of a classic product spot, Karoly trusted us with a story: casting one family across three generations, building the look on the Alexa 35, and rigging practical rain to showcase hurricane protection on a perfectly sunny Florida day. Every frame was composed around the thing that quietly holds the story together, the windows keeping this family safe.
Produced by Kevin Echemendia with Ryan Sousa as Director of Photography, Chris Anderson on lighting, Zach Ramos on set design, Brittany Echemendia on wardrobe, and Crystal Lockinour on hair and makeup.