The Brand Lens

The Brand Lens Headshot and Brand Photography. Authentic Brand Images that connect!

If you have been thinking of becoming one of the amazing "Fearless over 40" women I have been photographing in the last ...
03/10/2022

If you have been thinking of becoming one of the amazing "Fearless over 40" women I have been photographing in the last months, NOW is the time to jump on! I am down to the very last 8 spots for the campaign.

Are you fearless? Do you want to be fearless? Do you need some time just for your yourself? Do you want me to tell your story in beautiful portraits? You have a friend who is the perfect fit for this? Message me!

Don't know what the Fearless over 40 campaign is about? Check out or message me!

Being able to try new gear and set-ups was one of the best parts at . Learning never stops. What do you guys think of th...
03/09/2022

Being able to try new gear and set-ups was one of the best parts at . Learning never stops.

What do you guys think of the backdrop? Should I get florals for the studio?

Shot at the B&H booth:
Model Rayne Allred
Lighting
Backdrop
📸 and editing:

Transformation Tuesday - "Selfie Edition"When was the last time you had your hair and make-up done? Has it been a while ...
02/01/2022

Transformation Tuesday - "Selfie Edition"

When was the last time you had your hair and make-up done? Has it been a while or maybe never?
Believe it or not, I had professional hair and make-up for the first time ever last week which of course required to take some self portraits.

Did you know that all of our portrait sessions come with hair and make-up so that you don't have to worry about getting photo ready? It is such a treat!


Looking for something a tad bit different than the usual headshot setting? Let us bring the studio to your chosen locati...
01/27/2022

Looking for something a tad bit different than the usual headshot setting? Let us bring the studio to your chosen location.

Whether you are looking for a business portrait or headshot, using your office or a different environment that speaks to you will create natural and authentic images.

Chicago has so many great locations, it's hard to choose. Ask us for our favorites!

Unless you are a professional model, being in front of the camera can be daunting. I get it - there is a reason why I li...
01/26/2022

Unless you are a professional model, being in front of the camera can be daunting. I get it - there is a reason why I like to be behind the lens.

I strongly believe that a good fit between the photographer and a client is key to a successful headshot or branding session. You need someone you feel comfortable with, like, know and trust that he or she will capture your personality.

If you are interested in a headshot or branding session and don't know where to start, an important first step is to find out if you 'click' with the person behind the camera.

I loved working with Heidi as part of the campaign. She is beautiful inside out and amazing in front of the camera.

Model for the day:
Hair and Make-Up:

What's the difference between a headshot and a personal branding session and which one is best for you?For both, headsho...
01/25/2022

What's the difference between a headshot and a personal branding session and which one is best for you?

For both, headshots and personal branding, there needs to be a connection. Really that is needed for any great portrait.

A headshot is a single image and really serves one purpose, to show your face. It tells the world what you look like and maybe a bit of what you do. While headshots have a place, personal branding images can serve so much more. It's a folio of images and capture the essence of who you are and what you do. They show your personality, environment, mood, tell a story and connect with your audience on a deeper level.

These types of images are great for anyone who depends on their visibility to clients, who need to build trust to potential clients and need a fresh stream of images on social media to build a brand. Think of realtors, coaches, speakers, artists and musicians. Doctors, therapists, or fitness, yoga or pilates instructors. Just to name a few.

If you are a solo-preneur, or own your own business, and people do business with you because of you, you probably have a personal brand and a personal branding session is the way to go.

Do you work in a company where your role is more behind the scenes but you need an image for LinkedIn or your email signature? Chances are a headshot session is right for you.

Still not sure what's right for you? I am here to help!

I am starting a new series today   and would love to hear your thoughts each Monday! Let's dream big on this snowy day a...
01/24/2022

I am starting a new series today and would love to hear your thoughts each Monday!

Let's dream big on this snowy day and tell me:

If money and time weren't an issue, what would you do? Where would you go? How would you spend your day? Would you learn a new skill? Where would you live?

I think today would be a beach day for me, somehwere warm, watching the clear blue water, reading a book, in peace and quiet.

What about you?


#

New Year, new you, new headshot - but how do you decide which type of headshot is right for you? Here are a few differen...
01/20/2022

New Year, new you, new headshot - but how do you decide which type of headshot is right for you? Here are a few different options to consider:

📸 Corporate headshot. The corporate headshot is a traditional shot but this doesn’t mean it has to be boring. A good headshot is a great addition to your corporate profile and helps you create a professional first impression.

📸 Acting/modelling headshot. A professional headshot is a must for actors and models. It shows off your character and makes you look confident and credible.

📸 Biography headshot. When you spend countless hours working on a book, adding a professional, creative headshot to the cover of your book really makes it stand out. A good headshot also helps your audience relate to you more.

📸 Natural headshot. Some of the best headshots are the most natural ones. If you would like to take a more creative approach you can opt for a shot that captures you working, laughing or in an environment that you’re comfortable in. This type of portrait usually feels more authentic, too.

Which headshot is right for you?

It's Transformation Tuesday! Did you know that all of our portrait sessions come with professional hair and makeup?We’ll...
01/18/2022

It's Transformation Tuesday!

Did you know that all of our portrait sessions come with professional hair and makeup?

We’ll consult with you on how you wish to wear your hair and makeup so that you look and feel like the best version of yourself.
If you like to try something special, we’ll be happy to give you the red carpet treatment!

See the before and after of this natural beauty!

Hair & Makeup:

When was the last time you updated your headshot? It’s been a while? Working from home anyway? Pandemic, you know? Well,...
01/13/2022

When was the last time you updated your headshot? It’s been a while? Working from home anyway? Pandemic, you know?

Well, your first impression online matters now more than ever!

If you are interested in our headshot day coming in February, comment below or message me to get on the early bird list.

New year, new business name? I want to hear from you! When I launched Lens To Heart Photography, I had a few names that ...
01/12/2022

New year, new business name? I want to hear from you!

When I launched Lens To Heart Photography, I had a few names that I liked. My own name was never an option. Too German to pronounce, I guess. However, ever since I added and to the “family”, things are getting a little complicated on social media.

I keep thinking about making it easier for everyone to follow me - including myself, lol.
Let me know what you think, should 'Lens To Heart Photography' and 'The Brand Lens' become:

TANJA PLEIS
Portraits & Headshots

Comment below, yes or no?

Hello there and happy 2022! 🎉I can’t believe we’re already well into January. After two challenging years, I hope 2022 i...
01/10/2022

Hello there and happy 2022! 🎉
I can’t believe we’re already well into January. After two challenging years, I hope 2022 is off to a great start for you!

I’d love to know who you are and what you do! I’ll go first.

I am Tanja, a German by origin, a Chicagoan by heart, a wife, a mom to a sweet, smart and very strong-willed little girl and the eye behind and .

I am incredibly passionate about photography. It’s not only about taking the picture though. I am fascinated by the power of images and how easily a photograph can create a connection - to a person, a place, a feeling.

As a headshot and brand photographer, I help entrepreneurs, artists, doctors, realtors and really anyone with a social media account to connect with their audience through authentic images.

I get it, being in front of the camera can feel a bit awkward and intimidating. I strongly believe that there are three things that will make you branding or headshot session fun and relaxed:

#1 Have a plan. What would you like to achieve with your images? Every session comes with a consultation call before you session to make certain we capture exactly what you need.

#2 Have the session in your natural environment - your home, your office or a place that speaks to you. This will put you at ease which will reflect in your images.

#3 Last but not least, feel comfortable with the person behind the shutter. If you trust your photographer, everything else will fall into place.

Other than that, I just love what I do. I get to meet so many different people and it’s amazing to capture their stories in images.

Tell me about your story!!

Address

1250 S Michigan Avenue
Chicago, IL
60606

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