07/21/2025
It was always a gamble to bank on dumbing down the creative arts.
Now we are seeing a very glaring result of a performance industry so limited in scope that for ending an audience for it is too expensive to justify the infrastructure.
Broadcast Television has always been the most expensive medium, and those companies who engage in its advertising revenue have a minimum quotient to satisfy. The labor dollar alone is astronomical. From the TV stations across the country who must be manned to the sales forces keeping advertisers happy to engineers and execs, without 100,000s of viewers, there is not enough ad revenue to keep a product on the shelf.
So, it’s obviously for a lack of organic viewers that Colbert is being canned. What boggles the mind is how can they keep him on for another ten months? Maybe they are forced to because of contracts?