05/27/2026
This is the second story from our year-long partnership with ATLAS Fellows.
When you build a storytelling system with an organization like ATLAS, you don't just find one great story. You build the framework to keep finding them, year after year.
Natalia's parents immigrated from Poland with a goal: build a better life for their daughter. She discovered a passion for finance as a kid, helping her parents manage household bills. That early spark led her to ATLAS, to Cornell, and eventually to a career in Manhattan.
Two stories. Two people shaped by sacrifice and opportunity. Both part of a larger donor engagement strategy for ATLAS Fellows.
The videos debuted at the ATLAS gala at MoMA in New York City, a night that turned months of strategic storytelling into real fundraising momentum.
This is what year-round donor storytelling can look like. Not one video. A system.