10/08/2026
Going through some work in the last two years and realized they never got around to posting the session. If you haven’t noticed, I’ve largely given up on Instagram these past two years. It’s very hard to make this platform feel authentic. I find myself making “talking head” videos with an authentic message, but the problem is in that moment I’d rather be doing anything else other than making “content” for this platform and contributing to the noise.
I built my business on real relationships, in person connection, and always strive to not need this platform for leads or exposure. A few years back, I got there and ditched it as soon as I could. Still, every now and then I find myself popping in here to share something that made me smile.
If anything, I now view my feed as a journal of sorts. It bothered me when I used to look back on old posts that the captions and things I wrote — energy I used to put stuff out in the world, didn’t really have a purpose beyond writing for an algorithm. Not in the obvious way either, as we all know the algorithm craves “authenticity”, so we largely curate our writing not to be authentic, but the version of authenticity the algorithm likes.
But these are my actual thoughts. This is how I actually feel at the moment. You might be reading this and think “what a buzz kill”, but it’s me.
I tell my couples I don’t want them to remember how they were posed when they look back on their photos. The honest conclusion I’ve come to is that I want the same for the things I put out in the world.
I want to remember my life, not how I portrayed it.
