08/10/2026
Okay. Basically…
It’s the process I use to get all the s**t floating around in my client’s head out of their head and turn it into an actual photoshoot.
Because you know how clients come to you and say things like:
“I want it to feel elevated…but still approachable.”
“I want it to feel like me.”
“I don’t want cheesy brand photos.”
“I need photos for my website.”
Great!
BUT WTF ARE WE ACTUALLY PHOTOGRAPHING? 😂
That’s where the Concept to Photoshoot Method comes in.
Instead of immediately running to Pinterest and searching “female entrepreneur brand photoshoot ideas” and ending up with the same laptop + coffee cup + laughing-at-nothing photos everyone else has.
We dig into the actual brand. And then we start turning all of that information into visual ideas.
Concepts.
Stories.
Locations.
Props.
Wardrobe.
And eventually an actual plan for WTF you’re going to photograph.
Because that is the part I think a lot of photographers struggle with.
Not taking the photo, but coming up with the idea for the photo in the first place.
And that’s exactly what I’m teaching inside my live Concept to Photoshoot Method Workshop on October 15th.
It’s how I take a client brief and go from:
“Okay…I have all this information.”
to
“Holy s**t. I know exactly what this shoot should look like.”
If that’s the part of brand photography that makes your brain hurt then you’re exactly who I made this workshop for.
Comment WORKSHOP and I’ll send you the details. Or head to my bio to sign up.