Cameras & Coffee Community with Sinéy O'Ferrall Photography

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Cameras & Coffee Community with Sinéy O'Ferrall Photography The Cameras & Coffee Community is an over-caffeinated group of small business owners who need amazin

𝗔𝗺 𝗜 𝗮𝗹𝗼𝗻𝗲 𝗼𝗿 𝗱𝗼 𝘆𝗼𝘂 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝘁𝗵𝗶𝘀 as well? I never planned to be a full-time business owner. This photography busines...
17/08/2022

𝗔𝗺 𝗜 𝗮𝗹𝗼𝗻𝗲 𝗼𝗿 𝗱𝗼 𝘆𝗼𝘂 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝘁𝗵𝗶𝘀 as well?

I never planned to be a full-time business owner. This photography business was always just something on the side.

Until it wasn’t.

Until it took off, I got brave and ended up doing this malarkey full-time. It has been a great privilege but also a nightmare.

If you know, you know!

The panic when you realise you don't have a regular payday coming, all the doubts that emerge - am I diving head first into failure, humiliation and bankruptcy?

𝗖𝗮𝗻 𝘆𝗼𝘂 𝗿𝗲𝗹𝗮𝘁𝗲?
This summer has been particularly hard for me. I have more than once had the urge just to give up and go back to a regular (𝘸𝘩𝘢𝘵 𝘪𝘴 𝘵𝘩𝘢𝘵 𝘦𝘷𝘦𝘯) job. I may still do that but I don't want that decision to be made from a place of fear or panic.

𝘚𝘰 𝘸𝘩𝘢𝘵 𝘥𝘰 𝘐 𝘥𝘰?
𝗜 𝗹𝗲𝗮𝗻 𝗼𝗻 𝗺𝘆 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆, 𝗜 𝗱𝗿𝗶𝗻𝗸 𝗮 𝗹𝗼𝘁 𝗼𝗳 𝗰𝗼𝗳𝗳𝗲𝗲, 𝗮𝗻𝗱 𝗜 𝗸𝗲𝗲𝗽 𝗼𝗻 𝗴𝗼𝗶𝗻𝗴.

My community of small business friends is so crucial. It gives me support, understanding and perspective and reminds me that 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗶𝘀 𝗻𝗼𝘁 𝗮 𝘀𝗺𝗼𝗼𝘁𝗵 𝘂𝗽𝘄𝗮𝗿𝗱 𝘁𝗿𝗲𝗻𝗱 𝗯𝘂𝘁 𝗮 𝘇𝗶𝗴 𝘇𝗮𝗴𝗴𝘆 𝗺𝗲𝘀𝘀 𝗼𝗳 𝗽𝗿𝗼𝗴𝗿𝗲𝘀𝘀, 𝘀𝗲𝘁𝗯𝗮𝗰𝗸𝘀 𝗮𝗻𝗱 𝗰𝗿𝗮𝘇𝗶𝗻𝗲𝘀𝘀.

Drinking coffee is my reminder to 𝘁𝗮𝗸𝗲 𝗮 𝗺𝗶𝗻𝘂𝘁𝗲, 𝗮 𝗯𝗿𝗲𝗮𝘁𝗵𝗲 𝗮𝗻𝗱 𝗿𝗲𝗳𝗹𝗲𝗰𝘁. Coffee is a habit and ritual for me every morning. It is a time to sit, be quiet, pray and reflect on my life, my work and my priorities. It will be at this moment the answer will come to me in time.

And finally, no matter what don’t give up, keep going and 𝗶𝗳 𝗜 𝗳𝗮𝗶𝗹 𝗜 𝗳𝗮𝗶𝗹, 𝗮𝗻𝗱 𝘁𝗵𝗮𝘁 𝗶𝘀 𝗳𝗶𝗻𝗲.

I can pick myself up, pivot and try something else. But if I give up before I even try that will haunt me, and affect me for a long time.

𝗦𝗼 𝗽𝗹𝗲𝗮𝘀𝗲 𝗸𝗻𝗼𝘄 𝘆𝗼𝘂 𝗮𝗿𝗲 𝗻𝗼𝘁 𝗮𝗹𝗼𝗻𝗲, 𝗳𝗶𝗻𝗱 𝗮 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗮𝗻𝗱 𝘂𝘀𝗲 𝗶𝘁.

𝗗𝗿𝗶𝗻𝗸 𝗰𝗼𝗳𝗳𝗲𝗲 𝗮𝗻𝗱 𝗸𝗲𝗲𝗽 𝗴𝗼𝗶𝗻𝗴.

We got this, even if it doesn't feel like it!

𝘐𝘧 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘳𝘦𝘭𝘢𝘵𝘦 𝘥𝘳𝘰𝘱 𝘢 𝘩𝘦𝘢𝘳𝘵 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘰𝘮𝘮𝘦𝘯𝘵𝘴.

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗳𝗲𝗹𝘁 𝘁𝗵𝗶𝘀 𝘄𝗶𝘁𝗵 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗽𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝘆?I understand. It is my full-time job to use a camera and plan photoshoots an...
12/08/2022

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗳𝗲𝗹𝘁 𝘁𝗵𝗶𝘀 𝘄𝗶𝘁𝗵 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗽𝗵𝗼𝘁𝗼𝗴𝗿𝗮𝗽𝗵𝘆?

I understand. It is my full-time job to use a camera and plan photoshoots and I even get a bit stressed before starting a new shoot.

It can be hard when you have this idea in your head, a need in your business and a fear of failure.

But the story does not end there. With tools, practice and a lot of coffee, I can overcome, and so can you.

Aside from coffee, my secret to overcoming the blank page syndrome aka the fear of starting is being a part of a community that 𝙪𝙣𝙙𝙚𝙧𝙨𝙩𝙖𝙣𝙙𝙨, 𝙨𝙪𝙥𝙥𝙤𝙧𝙩𝙨 𝙖𝙣𝙙 𝙚𝙣𝙘𝙤𝙪𝙧𝙖𝙜𝙚𝙨.

𝙒𝙝𝙖𝙩 𝙞𝙨 𝙩𝙝𝙞𝙨 𝙘𝙤𝙢𝙢𝙪𝙣𝙞𝙩𝙮? 𝙄𝙩 𝙞𝙨 𝙢𝙮 𝘾𝙖𝙢𝙚𝙧𝙖𝙨 𝙖𝙣𝙙 𝘾𝙤𝙛𝙛𝙚𝙚 𝘾𝙤𝙢𝙢𝙪𝙣𝙞𝙩𝙮.

A free and fun community of small business owners that all share the need for product photos but don't have a photography background. As a member of this community, you get regular newsletters (I will never spam you of course) with helpful tips and tricks on how to master your product photography, free useful tools and pdfs, and access to myself! I host live Q&As, workshops and other events, and you will either get free access or discounted early bird discounts to all the events.

Join now via the link in the bio and stop the struggle!

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗮 𝗯𝗹𝗼𝗴 𝗳𝗮𝗻? I love reading a good blog that gets to the point and tells me exactly what I need to know. 𝘞𝘦𝘭𝘭 𝘪𝘧 ...
05/08/2022

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗮 𝗯𝗹𝗼𝗴 𝗳𝗮𝗻? I love reading a good blog that gets to the point and tells me exactly what I need to know.

𝘞𝘦𝘭𝘭 𝘪𝘧 𝘸𝘩𝘢𝘵 𝘺𝘰𝘶 𝘯𝘦𝘦𝘥 𝘵𝘰 𝘬𝘯𝘰𝘸 𝘪𝘴 𝘢𝘯𝘺𝘵𝘩𝘪𝘯𝘨 𝘳𝘦𝘭𝘢𝘵𝘦𝘥 𝘵𝘰 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘱𝘩𝘰𝘵𝘰𝘨𝘳𝘢𝘱𝘩𝘺 - 𝘐 𝘨𝘰𝘵 𝘺𝘰𝘶.

I blog on all topics relating to product photography in short specific ways that always answer the issue and give you advice on how to start your own process of product photography.

Check it out on my website (link in bio) and if you have a topic in mind drop it in the comments and I will write a blog about that!

𝗗𝗼 𝗲𝘃𝗲𝗿 𝗳𝗲𝗲𝗹 𝗹𝗶𝗸𝗲 𝘆𝗼𝘂 𝘄𝗶𝗹𝗹 𝗻𝗲𝘃𝗲𝗿 𝗯𝗲 𝗼𝗻 𝘁𝗼𝗽 𝗼𝗳 𝘆𝗼𝘂𝗿 𝘁𝗼-𝗱𝗼 𝗹𝗶𝘀𝘁?Running a small business, often from your home, often whil...
22/07/2022

𝗗𝗼 𝗲𝘃𝗲𝗿 𝗳𝗲𝗲𝗹 𝗹𝗶𝗸𝗲 𝘆𝗼𝘂 𝘄𝗶𝗹𝗹 𝗻𝗲𝘃𝗲𝗿 𝗯𝗲 𝗼𝗻 𝘁𝗼𝗽 𝗼𝗳 𝘆𝗼𝘂𝗿 𝘁𝗼-𝗱𝗼 𝗹𝗶𝘀𝘁?

Running a small business, often from your home, often while managing another job and/ or a family generally results in a never-ending to-do list, and often with tasks that you don't even know to begin with!

So you procrastinate on the tasks that feel uncomfortable or feel overwhelming then rush important tasks or cut corners to just get it done.

𝘉𝘶𝘵 𝘵𝘩𝘪𝘴 𝘤𝘢𝘯 𝘣𝘦 𝘩𝘢𝘳𝘮𝘪𝘯𝘨 𝘺𝘰𝘶𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴.

Instead of cutting corners to get where you need to be faster, why not get support and help from a community instead.

I can't help with everything but I can help with your photographic needs.

That is why I created the 𝗖𝗮𝗺𝗲𝗿𝗮𝘀 𝗮𝗻𝗱 𝗖𝗼𝗳𝗳𝗲𝗲 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆.

The Cameras and Coffee Community helps you get your product photos looking their best and out into the world in the easiest paint-free way possible!

This free community provides training opportunities, Q&As, monthly newsletter, a free ebook covering essential photography notes and 𝙨𝙤 𝙢𝙪𝙘𝙝 𝙢𝙤𝙧𝙚.

𝙔𝙤𝙪 𝘿𝙤𝙣'𝙩 𝙃𝙖𝙫𝙚 𝙏𝙤 𝘿𝙤 𝙄𝙩 𝘼𝙡𝙤𝙣𝙚!

𝘑𝘰𝘪𝘯 𝘯𝘰𝘸 𝘢𝘯𝘥 𝘴𝘦𝘦 𝘧𝘰𝘳 𝘺𝘰𝘶𝘳𝘴𝘦𝘭𝘧!

𝘚𝘪𝘨𝘯 𝘶𝘱 𝘷𝘪𝘢 𝘵𝘩𝘦 𝘭𝘪𝘯𝘬 𝘪𝘯 𝘮𝘺 𝘣𝘪𝘰 𝘢𝘯𝘥 𝘺𝘰𝘶 𝘸𝘪𝘭𝘭 𝘫𝘰𝘪𝘯𝘪𝘯𝘨 𝘵𝘩𝘦 𝘣𝘦𝘴𝘵 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘺 𝘰𝘶𝘵 𝘵𝘩𝘦𝘳𝘦 - 𝘰𝘷𝘦𝘳 𝘤𝘢𝘧𝘧𝘦𝘪𝘯𝘢𝘵𝘦𝘥 𝘢𝘯𝘥 𝘥𝘦𝘵𝘦𝘳𝘮𝘪𝘯𝘦𝘥 𝘵𝘰 𝘩𝘦𝘭𝘱 𝘺𝘰𝘶 𝘮𝘢𝘴𝘵𝘦𝘳 𝘺𝘰𝘶𝘳 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘱𝘩𝘰𝘵𝘰𝘨𝘳𝘢𝘱𝘩𝘺.

When you design a product or branding photo it is important to think about its purpose & the feeling/emotion it conveys....
13/07/2022

When you design a product or branding photo it is important to think about its purpose & the feeling/emotion it conveys.

3 ways we can control what we convey is ...

1. 𝗖𝗼𝗹𝗼𝘂𝗿
Are you soft and gentle - choose pastel colours, but if you want dark and moody - choose metallics and dark hues for example. Colour is the single biggest influence over emotion in an image.

2. 𝗧𝗲𝘅𝘁𝘂𝗿𝗲
Want warm and cosy - choose natural materials knitted together like a woolly blanket. Want to convey clean and fresh? Choose bright smooth surfaces like marble or metallic surfaces.

3. 𝗡𝗲𝗴𝗮𝘁𝗶𝘃𝗲 𝘀𝗽𝗮𝗰𝗲
Want to be relaxing or do you want to energise? The more empty space aka negative space the more breathing room the viewer has, meaning the more relaxing the image is.

We can then control the lighting, and props to best convey our chosen purpose/feeling.

Doing this will elevate your photo from scrollable to scroll-stopping and will connect your potential customers to your brand!

𝘞𝘩𝘪𝘤𝘩 𝘸𝘢𝘺 𝘤𝘰𝘭𝘰𝘶𝘳, 𝘵𝘦𝘹𝘵𝘶𝘳𝘦 𝘰𝘳 𝘯𝘦𝘨𝘢𝘵𝘪𝘷𝘦 𝘴𝘱𝘢𝘤𝘦 𝘢𝘳𝘦 𝘺𝘰𝘶 𝘮𝘰𝘴𝘵 𝘭𝘪𝘬𝘦𝘭𝘺 𝘵𝘰 𝘵𝘳𝘺 𝘪𝘯 𝘺𝘰𝘶𝘳 𝘯𝘦𝘹𝘵 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘴𝘩𝘰𝘰𝘵?

𝘓𝘦𝘵 𝘮𝘦 𝘬𝘯𝘰𝘸 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘰𝘮𝘮𝘦𝘯𝘵𝘴!



hey, if you are Malmö based, you should check out this workshop series I am hosting during July. It will get you dusting...
05/07/2022

hey, if you are Malmö based, you should check out this workshop series I am hosting during July. It will get you dusting off your camera and capturing incredible images.

It is time to get off auto mode, don't ya think?

Some caffeinated wise advice today! It be the hardest scariest thing to, to follow your heart! It is often followed by a...
29/06/2022

Some caffeinated wise advice today!

It be the hardest scariest thing to, to follow your heart!

It is often followed by a ton of doubt and fear!

But the rewards are immense any small business owner will tell you that!

So be brave, follow your heart - just don't forget your coffee ☕

Drop a heart emoji if you agree!

𝗜 𝘄𝗮𝗻𝘁 𝘁𝗼 𝘄𝗶𝘀𝗵 𝗲𝘃𝗲𝗿𝘆𝗼𝗻𝗲 𝗮 𝗵𝗮𝗽𝗽𝘆 & 𝘀𝗮𝗳𝗲 𝗣𝗿𝗶𝗱𝗲 !!This day comes with so much joy but also so much pain for those who it ho...
28/06/2022

𝗜 𝘄𝗮𝗻𝘁 𝘁𝗼 𝘄𝗶𝘀𝗵 𝗲𝘃𝗲𝗿𝘆𝗼𝗻𝗲 𝗮 𝗵𝗮𝗽𝗽𝘆 & 𝘀𝗮𝗳𝗲 𝗣𝗿𝗶𝗱𝗲 !!

This day comes with so much joy but also so much pain for those who it honours.

Many fights have been won in the pursuit of equality and love but so many more fights need to be fought and won.

It should not be so hard to be yourself and to love who you love.

It breaks my heart that for so many it is a life and death matter just to show up authentically, to love sincerely and to be recognised for who you are.

Everyone has the right to live their lives true to themselves and their identity. Everyone has the right to love and be loved.

Please know all are welcome in my business and my community! You will always have a friendly and safe place with me. It is my privilege to provide a safe space for anyone who needs it.

🌈

𝗗𝗶𝗱 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝘀𝗶𝗴𝗻 𝘂𝗽 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗖𝗮𝗺𝗲𝗿𝗮𝘀 & 𝗖𝗼𝗳𝗳𝗲𝗲 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝘆𝗼𝘂 𝗴𝗲𝘁 𝗮 𝗳𝗿𝗲𝗲 𝗽𝗱𝗳 𝗱𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝘁𝗵𝗮𝘁 𝗰𝗼𝘃𝗲𝗿𝘀 𝗮𝗹𝗹 𝘁𝗵𝗲𝘀𝗲 𝗶𝘀𝘀𝘂𝗲...
27/06/2022

𝗗𝗶𝗱 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝘀𝗶𝗴𝗻 𝘂𝗽 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗖𝗮𝗺𝗲𝗿𝗮𝘀 & 𝗖𝗼𝗳𝗳𝗲𝗲 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝘆𝗼𝘂 𝗴𝗲𝘁 𝗮 𝗳𝗿𝗲𝗲 𝗽𝗱𝗳 𝗱𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝘁𝗵𝗮𝘁 𝗰𝗼𝘃𝗲𝗿𝘀 𝗮𝗹𝗹 𝘁𝗵𝗲𝘀𝗲 𝗶𝘀𝘀𝘂𝗲𝘀 𝗮𝗻𝗱 𝘀𝗼 𝗺𝘂𝗰𝗵 𝗺𝗼𝗿𝗲?

💡It is a succinct but comprehensive guide to getting your product shots from concept to posted covering all the steps in between.

Sign up now and you will have this pdf in your inbox within the time it takes to brew your next coffee! ☕(link in bio)

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𝗪𝗵𝗮𝘁 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗳𝗮𝘃𝗼𝘂𝗿𝗶𝘁𝗲 𝗰𝗼𝗹𝗼𝘂𝗿? I bet you have one even if you don't know why!Or maybe you do know why! It is most likely...
13/06/2022

𝗪𝗵𝗮𝘁 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗳𝗮𝘃𝗼𝘂𝗿𝗶𝘁𝗲 𝗰𝗼𝗹𝗼𝘂𝗿?

I bet you have one even if you don't know why!

Or maybe you do know why! It is most likely due to the emotion you feel with it!

𝘉𝘭𝘶𝘦 = 𝘤𝘢𝘭𝘮
𝘠𝘦𝘭𝘭𝘰𝘸 = 𝘫𝘰𝘺
𝘎𝘳𝘦𝘦𝘯 = 𝘳𝘦𝘧𝘳𝘦𝘴𝘩𝘦𝘥

Individual colours convey emotion but when you start to combine them into palettes the magic really begins to happen!

Analogous - calm and cohesive. While a red toned palette will be less calm than green a range of reds and oranges is more clam than red on it own!

Complementary - energy and eye catching. A great palette to engage and stand out on crowded social media platforms 🙈 this high contrast palette is often seen in nature and is very attention seeking.

Split, triadic and quadratic all compromises of analogous and complementary palettes. So lots of emotional space to play with!

So the next time you are planning a product photo considers what emotion you want to convey and what colour combo or palette would best achieve that!

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