Ally Mcfarlane Photography

Name: Ally Mcfarlane Photography
Address: Birkdale, Auckland, 1060, NZ
Telephone: +64212048448

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Ally Mcfarlane Photography

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Driving customers to your business through quality, authentic imagery. Food & Product Photographer. Thank you and Enjoy

Check the website : www.allymcfarlanephotography.com

This site promotes my passion and love that I have for photography, everyday I am inspired....this is just my way of showing it!

03/11/2026

For a girl who doesn't drink, I LOVE photographing cocktails!

Especially when they all look this good at Pocket Bar & Kitchen 🤍

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Auckland food photography, new zealand food photographer,
Food and beverage photography, product photography, hospitality content creation

01/11/2026

Let's just take a moment to appreciate really good pizza! 🍕🍕🍕

📸 Sal's Authentic New York Pizza
..oh and let's settle a VERY important question. Are you team "yes to pineapple" or are you team "not a chance"?

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29/10/2026

Why I became a photographer 📸

I've always loved being creative, playing with ideas and, of course, food! Add a background in hospitality and an appreciation for what goes on behind the scenes of a business, and it makes sense how I ended up here.

What I love most about my work is that it's about so much more than photography.

It's about getting to know the people behind a business, understanding what makes them special, and finding creative ways to bring their ideas to life.

From making a dish look absolutely delicious to developing recipes, creating videos and capturing the little details that make a venue unique, no two projects are ever the same.

I get to work with incredible people, play with food, experiment with light, solve problems and help businesses show the world what they do best.

And honestly, getting to do all of that for a living? Pretty special. 🤍

If you are new here - Hi, I'm Ally, an Auckland-based food and product photographer, videographer and recipe developer, working with food brands, restaurants and hospitality businesses across New Zealand.

I'd love to know, what made you choose the work you do?

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Auckland food photographer, New Zealand food photographer, food and beverage photography, product photographer Auckland, restaurant photography, cafe photography, food videographer NZ, recipe development and food styling, commercial food photography, hospitality content creation

27/10/2026

Italian food in Auckland has never tasted (or looked) so good.

Recently, I worked with the team at Archies Pizzaria in Auckland, capturing their full menu for some exciting changes they have coming soon 👀

As part of the shoot, I spent some time creating some additional social content to promote just how delish their food is.

I can't even be biased, as I was lucky enough to try so many of the dishes and I just loved everything. From salads, to pizzas, to some of the most delish pastas, you need to add this one to your list.

10/10 yum.

What is your go to Italian dish?

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Hi, I'm Ally, a hospitality and product photographer based in Auckland. If you have an upcoming project, I would love to chat.

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22/10/2026

Tomato & Ricotta Gluten-Free Galette 🍅

Honestly, this might just be one of my favourite recipes I’ve made recently!

Creamy ricotta whipped with lemon and fresh herbs, paired with sweet, balsamic-roasted tomatoes, all nestled into a delicious gluten-free almond pastry.

I’ll admit, I was a little unsure about the almond pastry at first, but it turned out SO well. The almonds bring a subtle sweetness to the base, which works perfectly with the creamy ricotta and juicy, caramelised tomatoes.

The result? An incredibly moreish galette that I can’t wait to make again!

I’ll be sharing the recipe soon, but if you’re keen to make it sooner, let me know in the comments below 🙌

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Hi, I’m Ally, a hospitality photographer & recipe developer based in Auckland. From developing the recipe to styling and capturing it in its best light, I love bringing food and creative projects to life. If you have an upcoming project, I’d love to chat!

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15/10/2026

New work in the wild for MEXICO Food & Liquor brand new Summer menu! ☀️

Mexico have just launched their new summer menu and it was an absolute treat to capture.
..I was also lucky enough to be able to try pretty much everything on it and there are plenty of beautiful fresh flavours and new dishes to get stuck into.

Some of the stand outs for me have to be the baked white chocolate cheesecake, the charred corn or the tacos – all of them are excellent but the turmeric-battered prawns, are 10/10!

As this shoot was showcasing Summer, I was really hoping for a lovely blue sky sunny day, but it rained.

All day.

So, it meant getting creative with artificial light – one of my fav challenges!

Grab some pals and head to your nearest location! 🍽

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13/10/2026

A recap on a HUGE month! 🎉

I am a little late to this recap summary, as I am still catching my breath, as September was huge – possibly the busiest month of the year, but it was SO MUCH FUN!

It was a massive month filled with a variety of shoots, and when I say a variety, I mean 6 different restaurants and bars, 3 different studio shoots to introduce new products into the market and 7 different recipe developments for my wonderful retainer clients.

It was a wild ride…and to be honest, this month is similar!

I guess it’s not overworking when you absolutely love what you do, right? 🤣

As much as I can’t share some of the work yet…here’s a snippet of my month in photos!

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11/10/2026

One of my favourite parts of this job is getting to watch the brands I work with grow. 🤍

I’ve worked with LAKOA | Protein & Supplements since day one, so getting to be part of each new launch and see how the brand continues to evolve has been pretty special.

For their newest launch, we got to have a little more fun creatively, using texture, lifestyle moments and… me as the model 🙃, to bring their newest products to life: their Plant-Based Protein and Collagen Peptides.

I love when a shoot is more than just a shot list. For me, it’s about finding ways to capture where a brand is now, while still keeping it feeling authentic to who they are.

And honestly, one of the best things about working with small and growing brands is getting to watch that journey unfold.

I get ridiculously excited when my clients launch something new, grow, evolve and succeed. Being trusted to help tell that story through imagery is something I never take for granted.

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08/10/2026

How good is colour?

There is nothing better to kick off a Friday than sharing some bright, bold and very colourful new work in the wild!

Recently, I had the pleasure of creating some visuals for ATHENA Sports Nutrition to showcase their protein bars (and a few other products too... but more on those later 👀).

This was definitely one of the messiest, stickiest shoots I’ve done this year. Think melted chocolate, sticky, gooey caramel, crumbs and drips and a LOT of cleaning!!

But honestly? I love shoots like this.

Taking something as simple as a couple of single bars and playing around with colour, texture, movement and a few creative ideas to make it look as delicious as it actually tastes is the fun part of my job.

The brief: make it craveable.
The result: well... the bars do taste amazing!

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06/10/2026

WHY WORK WITH ME?

My promise is pretty simple: I want working with me to feel easy, purposeful and worth your time.

📸 I’ll create content that works for your business.
Not just a few pretty photos. I’m thinking about where you’ll use them, what you want your customers to feel, and how they can help someone decide to book, visit, order or buy.

📸 I’ll help you get more from every shoot.
With the right planning, one shoot can give you months of content for social, your website, email, Google, menus, campaigns and more.

📸 I’ll make the whole process as easy as possible.
I know you’re busy. I’ll come prepared, work efficiently, guide you through what we need and make sure you leave with a gallery you’re actually excited to use.

What you don’t need is more photos sitting in a folder somewhere.

You need content that works hard for your business 📸

That’s always the goal when you work with me.

Recent shoot for the newly opened Kolombo NZ – the best Sri Lankan in Auckland IMO.

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Address

Birkdale
Auckland
1060

Telephone

+64212048448

Website

http://www.allymcfarlanephotography.com/

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