Lenspassions Photography

17/04/2022

16/04/2022

Glass is beautiful — the shine, the shape, and the transparency can all make a simple object feel more like a work of art. But photographing glass is difficult for all of those reasons. The shine quickly ruins a photograph, creating hot spots of light or worse, reflecting your studio within the glass itself. And because glass is transparent, it’s tough to get a piece of glass to stand out from its background to really emphasize that shape.

15/04/2022

Photo mosaic

15/04/2022

Without question, photography plays a major role in global fashion culture and its industry and is commanding an increasing share of public consciousness. Our memory of fashion is really through fashion photography and its publishing, rather than fashion itself. But how willing are we to take it into a serious visual and cultural discourse – beyond its aesthetics and beauty?

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13/04/2022

Visual content is 40 times more likely to be shared on social media than any other content and 22% of products sold online are returned because ‘items look different than the photos” (as per trusted research). These insights clearly highlight the fact that good product photography plays a huge role in determining sales.

12/04/2022

12/04/2022

Your images speak directly to your target audience. With quality photographs, your customers can see and understand how your beauty products will look on the end-user. Your images represent your product’s perceived value and quality. So if your images look cheap the consumer is not going to be willing to invest in your brand no matter how compelling your story is.

11/04/2022

Having a strong concept is a key part of a successful fashion shoot. Once you have your concept, the planning can begin. If you’re working with a team, it’s important to meet with everyone to discuss your concepts and ideas. Having an idea of the outfits you want, the sets you’ll be using and the mood of the shot is important. For this, we recommend having pre-drawn sketches and mood boards to show ideas so that we can clearly communicate our goals.

                                       
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10/04/2022

A well-taken photo of your cosmetics and beauty products is reflective of your brand. It also makes your customers confident about your products and your brand.

   





 

10/04/2022

A well-taken photo of your cosmetics and beauty products is reflective of your brand. It also makes your customers confident about your products and your brand.