Anoif Photography

Anoif Photography Brand & Commercial Photographer in North Yorkshire
Helping business owners show up confidently with strategic, story-led imagery.

Wedding Photography, also specialise in family portraits .

When I say it rained on Alix and Matt’s wedding day... I mean it RAINED. ☔️Friday took me to Sneaton Castle for Alix and...
01/09/2026

When I say it rained on Alix and Matt’s wedding day... I mean it RAINED. ☔️

Friday took me to Sneaton Castle for Alix and Matt’s wedding, and what an absolutely brilliant day it was.

These two are just gorgeous together. Thoughtful, kind, completely in love and, as it turns out, very good at taking whatever their wedding day throws at them!
Because the weather certainly threw a few things at us.

I can’t believe it’s already been a week since this fabulous day! Last Sunday was Logan’s special day, his christening, ...
30/08/2026

I can’t believe it’s already been a week since this fabulous day!

Last Sunday was Logan’s special day, his christening, and when Laura got in touch, she said it felt like the perfect excuse to get some family photos too. Everyone was going to be in the same place, dressed up and looking lovely, so why not make the most of it?

We decided to meet before the ceremony and squeeze in an hour of photos with the whole bunch.

It was slightly different to my usual crazy, unposed family sessions, where there’s a good chance you’ll come back looking like you’ve been shoved through a whirlwind 😂 We did actually need to get everyone to church still looking as dapper as they’d arrived!

But that didn’t stop us having plenty of fun. We had tractors, diggers, sheep, lots of laughs and just the right amount of chaos.

What an hour! And such a lovely way to capture everyone together on a day that already meant so much to the family. 🤍

What does a personal trainer actually sell?At first glance, the answer seems obvious. Fitness. PT sessions. Classes. Som...
25/08/2026

What does a personal trainer actually sell?

At first glance, the answer seems obvious. Fitness. PT sessions. Classes. Somewhere to work out.
But after talking to Angela from Fit Happens, I realised that wasn’t really the story at all.

Angela started the business wanting to make fitness fun, welcoming and accessible. Somewhere along the way, the people she trained became friends, the gym became a community and she found herself invested in far more than whether somebody could lift a heavier weight than they could six months ago.

Her clients range from their 20s right through to 89. She knows their goals, tracks their progress, celebrates the wins and cares about how they’re feeling outside the gym as much as what they’re doing inside it.
And now the business is evolving again.

Angela is studying nutrition, developing the open-gym side of Fit Happens and thinking about how she can support people who perhaps can’t always get into the gym at all.
So when I planned her Brand Edit, I didn’t just want photographs of Angela standing next to some gym equipment looking like a personal trainer.
I wanted to show why people choose her.

The encouragement. The fun. The relationships. The work that happens behind the scenes. The person building the business. And yes… even the sauna that apparently becomes Angela’s winter office. 😂
Because your customers can probably already work out what you do.

The interesting bit (and often the bit hiding in your business) is why you do it the way you do.
That’s the story I want to find.

Swipe through to meet Angela and see what we uncovered at Fit Happens. →

And save this one for the next time you’re staring at Instagram wondering what on earth there is left to talk about in your business. I promise you, there’s probably far more than you think.

23/08/2026

I hear “I hate having my photo taken” ALL the time.

And genuinely, I don’t need you to know how to pose or suddenly become confident because I’ve turned up with my camera. Helping with that bit is part of my job.

Have a look at yesterday’s post to see exactly how I help you relax into being photographed. x

“I hate having my photo taken.”If I had a pound for every time someone said this to me before a shoot... 😂The thing is, ...
21/08/2026

“I hate having my photo taken.”

If I had a pound for every time someone said this to me before a shoot... 😂

The thing is, I don’t expect you to turn up magically knowing how to stand, where to look or what on earth you’re supposed to do with your hands. Most of the people I photograph aren’t comfortable in front of a camera when we start.

Helping with that is as much a part of my job as taking the photographs.

Over the years I’ve learnt to read people pretty well. I know when you need direction, when you need distracting, when showing you a photo will give you a little confidence boost and when I just need to stop talking and let something happen naturally.

That’s why I spend so much time getting to know you before and during a branding shoot. The more comfortable you are with me, the less you’re thinking about the camera and the more of you I actually get to photograph.

So if being photographed is the bit that’s stopping you booking a branding shoot, please don’t wait until you suddenly become confident in front of a camera.
You don’t need to be.

That’s my bit.

Save this one for the next time you catch yourself thinking, “I’d love some branding photos, but I HATE having my photo taken.”

If you booked a branding shoot with me tomorrow, I wouldn’t just turn up with my camera and ask, “Right then, what do yo...
19/08/2026

If you booked a branding shoot with me tomorrow, I wouldn’t just turn up with my camera and ask, “Right then, what do you want me to photograph?”

A huge part of a branding shoot actually happens before I take a single photo.

We’ll have a discovery call so I can get properly nosey about you and your business. I want to know where you started, where you’re going, what you do, who you love working with and what you want these photographs to actually help you achieve.

From there I’ll start pulling all that information together into a plan. I’ll suggest scenes and shoot ideas, create a schedule so we know what we’re capturing and when, share a Pinterest vision board so we’re both on the same page visually, and help you work out what on earth you’re going to wear.

So by the time I arrive on shoot day, we’re not starting with a blank page.

We have a plan, you know what to expect and I can concentrate on helping you relax enough that we capture the bits we couldn’t have planned for too.
Which brings me nicely onto something I hear ALL the time...

“But Fiona, I hate having my photo taken.”

I know. Me too.

And I’ve developed quite a few ways of helping with that over the years.
I’ll tell you exactly what I do Friday…

Carla Louise Nails exists, in part, because Carla got bored during lockdown.Before nails, Carla was working as a houseke...
18/08/2026

Carla Louise Nails exists, in part, because Carla got bored during lockdown.

Before nails, Carla was working as a housekeeper. She was furloughed during Covid, spotted a competition to win a nail technician course, entered it... and won.
She hasn’t really looked back since.

What started in a chair in a hair salon eventually became Carla’s own business, then her own premises and, most recently, a move to a gorgeous new salon on Wood Street in Norton.
But there’s a bit in the middle of Carla’s story that I found even more interesting.
A few years into the business, she lost her spark.

Rather than deciding nails weren’t for her anymore, Carla invested heavily in her education. She learnt more, refined her techniques and completely changed the confidence she had in her own work.
Today, she’s passionate about quality, hygiene and raising standards within the nail industry. She’s also launched her own training academy, passing everything she’s learnt onto students who genuinely want to build a career doing this properly.

And THAT was the story behind her Brand Edit.

Yes, we photographed nails, products and her fabulous new salon (complete with leopard-print wallpaper 😍), but we also photographed Carla teaching, working with clients, choosing products, spending time with her team and all those little things that show the care and expertise behind the finished result.

We even discovered that a photograph of Carla sitting with her feet up in her socks was apparently the most “Carla” photograph I could possibly have taken. 😂

And obviously Buddy, CEO and official approver of all unnecessary nail-colour purchases, made an appearance too. 🐾

I’ve written the full story of Carla’s journey and shared lots more from her Brand Edit over on the blog.

Comment CARLA below and I’ll send you the link, or you’ll find it in my bio. 💛

16/08/2026

Find out August’s Brand Edit Winner… If you weren’t successful, thank you for applying and check your email to see how to fast track your application next month.

Address

Broats Farm
Salton
YO626RL

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