InFocus Recording Co.

InFocus Recording Co. We make exciting, cinematic promotional videos for professional musicians
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31/03/2026

Function musicians…

If your promo videos don’t reflect how good you actually are, you’re probably leaving money on the table.

Most acts are using clips that:
1. Don’t show the energy of a live performance
2. Look and sound average
3. Don’t position them as a premium act

That makes it harder to:
→ Charge higher fees
→ Stand out to agencies
→ Win better bookings

That’s where I come in.

I create cinematic showreels for function musicians that actually help you sell your act properly.

If you’re thinking about upgrading your promo this year, drop me a message or DM “SHOWREEL” and I’ll send over some info.

There’s a few new people here so I just wanted to introduce myself 👋🏻My name’s Jack and I’m a videographer, audio engine...
26/01/2026

There’s a few new people here so I just wanted to introduce myself 👋🏻

My name’s Jack and I’m a videographer, audio engineer who stumbled into the function music world almost by accident.
​
I started out in audio, studying music production at university and opening a small recording studio back in 2018. To help promote the studio, I began offering free live sessions, and that’s when things started to shift. People took notice, the videos got better, and before I knew it, I was being asked to do more video work than audio.
​
Fast forward to 2022, and I was asked to film a showreel for a friend’s function band. That one project opened the door to an entire world I hadn’t explored, and I decided to dive in headfirst. Three years later, I’ve never looked back.
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Now, I help musicians grow and manage their careers not just through professional promo material, but also through the free content I put out into the world. If you’re looking for tips and advice on growing your music business, check out my podcast:
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This business is about understanding your audience, knowing what bookers and clients are looking for, and creating content that builds trust and turns heads.

Feel free to give me a message if you’d like to chat about how I can help you!

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