Visual Impact

23/10/2026

Our next Auction is just around the corner - watch this space and follow us for details.

23/10/2026

Our new weekly update is out - we have new Cooke full-frame lenses based on the legendary Super35 S4's, a fresh update for the ALEXA 35 family of cameras from ARRI, and a sneak peek at our next Auction (that you don't want to miss).

23/10/2026

Our Next Auction is just around the corner...
After a busy few years of acquiring large volumes of broadcast and cine equipment, Visual Impact are having an end of year clear out soon. Items may need attention, parts or refurbishment but with everything starting at £1 and no reserves there will be a bargain for everyone.

Our unique no Hammer fee "What you bid is what you pay" (plus VAT) ensures that prices remain clear and free from hidden charges. As always, our auction viewing day ensures that you can check items prior to bidding.

Be sure to follow us on socials and subscribe to our newsletter to be the first to know when you can register and start bidding!

21/10/2026

NEW update from ARRI - the latest firmware update SUP 6.2.0 is now available to download for the ALEXA 35 family of cameras including ALEXA 35 Xtreme, ALEXA 35 Live, ALEXA 35 Live Xtreme, and ALEXA 265.

New Features in SUP 6.2.0:

✅ Shared focus marks and overlay
✅ Full Focusbug Cine RT integration through SERIAL port
✅ Depth of field ramping for live productions

Visit the official ARRI website for more details and to download SUP 6.2.0.

20/10/2026

NEW S4 FF/i - The Look. Evolved
Introducing Cooke S4 FF/i, an invigorated full-frame evolution of the iconic S4/i S35 lenses. A six-way T2.0 compact and lightweight set covering 18-100mm with class-leading close focus and expertly regulated character that complements skintones and delivers gentle clarity. Priced to be a workhorse set designed with the needs of modern filmmaking in mind. Cooke S4 FF/i is as dependable as it is exciting.

Exceptional close focus
S4 FF/i offers class-leading close focus across the set, averaging just over fifteen inches (385mm). Hands and small details can fill the frame, and performance holds from infinity to the minimum object distance. At T2.0 on full frame, the depth of field is shallow and expressive.

Built to Perform
S4 FF/i is designed with size and weight in mind, it's among the lightest and most compact cinema lens sets Cooke has ever delivered. Small in front diameter, short in length and light in weight. The result is a set that adapts to a wide range of shooting conditions especially when operating handheld. Compact large-format, built to perform in the most extreme scenarios.

Dependable character
Modern, but never clinical. S4 FF/i is the everyday set: dependable, compact and full frame, balancing modern resolution with dimensionality across a focused range of focal lengths. Designed around proximity and practicality, it’s precision without bulk and intimacy without compromise, with contrast and sharpness that stay consistent across the set.

Now available to order - get in touch with your Account manager at 0208 977 1222 / [email protected].

15/10/2026

✅ The wireless audio kit for your Sony mirrorless camera you've waiting for is here - the NEW Sony ECM-W5 gets you two wireless transmitters and a compact on-camera receiver all cable-free straight out of the box!

• True 32-bit float workflow
• 3.5mm input for wired lavalier mics
• Video and audio together in one workflow
• 24-bit 96Khz high-res audio dynamic range
• 4-channel compatibility
• Stable wireless transmission up to 500m
• Timecode support

Get in touch with our Sales team or Account manager at 0208 977 1222 / [email protected] for a bespoke quote with additional accessories or head over to our website and purchase from our web story directly.

12/10/2026

💻 NEW Film Lab v1.5 from ARRI brings major updates to the app - new film formats as base and faster processing. See the new features below:

• Multiple film formats: Choose 8mm, 16mm, 35mm, or 65mm as the starting point for your analog look, expanding beyond the previous 35mm-only base.
• Finer grain and sharpness control: New parameters let you fine-tune grain and perceived sharpness for a more tailored film texture.
• Halation and anamorphic character: Dedicated controls add adjustable halation and anamorphic qualities to shape the final look.
• Faster processing: Rendering is up to 4x faster, speeding up your workflow.

09/10/2026

Our latest News in 90 (week 39) is out with new releases from SIGMA, Teradek, and RODE. See the full episode on our YouTube channel 📺

06/10/2026

NEW 🎥 Camera Control for Sony FX3 from SmallHD is now available! Compatible with Cine 5, Cine 7, Ultra 7, Ultra 5, and Ultra 10 monitors.

Get in touch for more details on how to get your FX3 camera control license - 0208 977 1222 or drop us a line at [email protected]

INCOMING: Camera Control for Sony FX3 is now available! You can now access camera control using a simple USB connection on our most popular monitors.
Cine 5, Ultra 5
Cine 7, Ultra 7
Ultra 10

Access camera settings and make adjustments on one of Sony’s most popular cameras right from your monitor. Camera Control is available as a Kit or Software Only.

Shop Now - https://bit.ly/3VjaIHr