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WHAT associates Creative Agency, Ipswich Suffolk

We help businesses, both big and small, across a multitude of sect

It’s been a busy October. New business pitching, plenty of design and strategy, photography and film, rugby (and a few c...
30/10/2026

It’s been a busy October. New business pitching, plenty of design and strategy, photography and film, rugby (and a few ciders) and quite a lot of lantern making!

A little snapshot of what we’ve been up to…

Suffolk Community Foundation (Suffolk Community Foundation): Working with the team to highlight the positive impact of the Sizewell C Community Fund, capturing the people and projects making a difference in their communities, working along side our

ipswichbookfestival : We enjoyed three brilliant days of photography and film with Kate Flurrie. Now onto the impact report and plans for 2027!

St Joseph's College : Our final brief after seven great years working together. Lovely to see the work out in the wild, but even better to enjoy the rugby, a few ciders and catch up with friends. Including our good friend Lucy Bolton- Wright who was the reason we started working with St Jo’s in the first place.

: Working on a Christmas campaign for the town and its businesses with the intention of bringing everyone together. Including a printed/digital Christmas guide and a community lantern parade 📆 19th Dec with FREE workshops across the town.

Ipswich International Film Festival : We created the brand mark earlier this year, we wish the team all the very best for this weekend. Have a fantastic festival!

Ipswich may not have secured City of Culture this time, but there’s still so much good happening here. So many people making things happen and so much to get behind. Please continue to show your support and show up for the town.

This is why we love WHAT we do.
On to November… Wendy & Tim

Go big! We’ve had two wonderful days of lantern making with the lovely Caroline Corkhill and Soul Salvage in Felixstowe!...
25/10/2026

Go big! We’ve had two wonderful days of lantern making with the lovely Caroline Corkhill and Soul Salvage in Felixstowe!

Our star will be lit up with LEDs and join the All About Ipswich ‘Follow the Stars’ lantern parade on Saturday 19th December 🌟

There’ll be plenty of opportunities to get creative and join in, with FREE lantern-making sessions at DanceEast, The Buttermarket and AMPP, plus more advanced artist-led workshops with Caroline for those feeling a little more adventurous (Highly recommended!). Keep an eye on All About Ipswich over the coming weeks for more details.

In the meantime, this little (not so little!) lantern needs a few days to dry before making its way to the studio. Kindly bring delivered by Trevor by van … as it’s too big for the car! 🙊

O

If you love Ipswich, please help us Save Our Victor. 💙Built in Ipswich in 1895, Sailing Barge Victor is a much-loved par...
09/10/2026

If you love Ipswich, please help us Save Our Victor. 💙

Built in Ipswich in 1895, Sailing Barge Victor is a much-loved part of our waterfront and maritime history. Now, her future is at risk. The trustees need to raise £100,000 to buy Victor and keep her in Ipswich, where she belongs.
We’ve been working with the trustees on the campaign identity and website, taking inspiration from Victor’s lettering, colours and character. Alongside filmmaker Kate Flurrie, we’ve also captured why she matters to our town.

The campaign launches today, and we’re proud to be supporting it. At WHAT Associates, we believe in using our skills for good to support causes that matter. We’re pleased to be contributing our time and creative work to help protect a little piece of Ipswich’s history.
Find out more and donate: ourvictor.org
Please help save Victor.

Find out more and donate at ourvictor.org The Victor 1895



WHAT associates Ltd: branding, campaign identity
Social media: Amy Taylor
Victor Trustees: Andrew Harston MBE | Judy Harrison | Clive Allen

We’re excited to be working with Ipswich on their Christmas campaign. After a few attempts with Abbie, we finally manage...
09/10/2026

We’re excited to be working with Ipswich on their Christmas campaign.

After a few attempts with Abbie, we finally managed to master (and film) the techniques for making our Star Wicker Lanterns! Next step, ‘how to’ guides and kit bundles.

Please save the date 19th December for the All About Ipswich ‘Follow the Stars’ lantern parade from DanceEast on the Waterfront to the Cornhill in the town centre, with a few festive surprises along the route.

For any of our talented creative friends following us, please do get in touch if you’re interested in making or attending workshops. We’re so excited that both DanceEast and AMPP STUDIO will be hosting free workshops.

The team at All About Ipswich will be sharing more details on how you can get involved.

06/10/2026

We were at all weekend, photographing the people, the authors, the volunteers and all the good stuff in between (and there was so much!). Here’s a little snap shot.

Well done team IBF ❤️

WHAT associates Ltd Creative Partner

This is our friend Emma, aka  she’s one of the directors of ipswichbookfestival and someone we’ve worked with on all sor...
01/10/2026

This is our friend Emma, aka she’s one of the directors of ipswichbookfestival and someone we’ve worked with on all sorts of projects over the years. When we work with friends, it does feel a little different. There’s a lovely sense of trust and belief in each other.

We caught up with Emma and the team for a little pre-shoot shoot today. We’d like to wish Emma, Andrew, Cathy and Tony the best of luck for tomorrow, Chapter 2: More Than Words.

Thanks for the pic of all of us Dial Lane Books

Banners are up ❤️❤️See you there! ipswichbookfestival 2-4th October 2026.
28/09/2026

Banners are up ❤️❤️

See you there! ipswichbookfestival 2-4th October 2026.

We love Ipswich parks. 💚It’s a year since we launched Park life Ipswich and since then, we’ve been collecting and sharin...
20/09/2026

We love Ipswich parks. 💚

It’s a year since we launched Park life Ipswich and since then, we’ve been collecting and sharing stories about how we live our lives in our parks, together.

We’d love you to join us. Please follow Park life Ipswich and collaborate on posts with us so we can tell a positive story of Ipswich.

Anyone who’s picked up a ipswichbookfestival programme will see our Advert. Our parks were after all the inspiration for the brand colour palette.

It’s great to see the town getting behind the Ipswich Book Festival 2–4 October 2026. 
Banners, posters and window cling...
18/09/2026

It’s great to see the town getting behind the Ipswich Book Festival 2–4 October 2026.

Banners, posters and window clings are popping up across Ipswich. ‘First week in October’ deliberately done to ensure banners can be reused year-after-year.

And we’d like to give a massive shout out to Andrew at Dial Lane Books, who is gearing up for a very busy week, taking authors into 40 schools across Ipswich as part of Schools’ Week.

School’s Week runs 28 September–2 October 2026, in association with Sizewell C Education Sponsor of Ipswich Book Festival.

WHAT is proud to support ipswichbookfestival as their creative partner.

All About Ipswich Town Sponsor of Ipswich Book Festival.

Hudson Group Production Partner, IBF26.

End of an era. After seven years as their retained creative agency, our brand work for ‘The National Schools Rugby Festi...
28/08/2026

End of an era. After seven years as their retained creative agency, our brand work for ‘The National Schools Rugby Festival’ marks the conclusion of our work with St Joseph's College .

In the festival’s 40th year, the new identity is designed to shift the focus from school tournament to national institution, with St Joseph’s proudly positioned as its custodian. The identity can be shared, worn and celebrated by all competing schools with the potential of merchandise and sponsorship opportunities broadening.

It’s the culmination of seven years of strategy, brand, sport positioning and creative thinking. We leave knowing confidently that the foundations are firmly in place for St Joseph’s next chapter.

And now, a little space opens up for new work.

We’re a deliberately small agency. You work directly with Tim and Wendy, strategy, creative and production, without the layers. We take on a limited number of clients because we believe good work needs time and personal attention.
If you’re looking for a creative partner, please get in touch.

Credit: Archive Film: Brandon Griffiths / colour-media.com

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35 Westerfield Road
Ipswich
IP42UE

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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