05/10/2026
12 months. 75 Million views. 188% increase in revenue 🚀 say whaaaaat?!
When I took on the social strategy and content creation for The 30+ Club a year ago, the goal wasn’t just to post regularly. We set out some clear goals, and used data-led insights to create content that consistently captures attention online and drive ticket sales...
Here’s what 1 year looks like in numbers:
⚡ 75M+ Views & 25M+ Reach
🔥 Consistent vitality with at least two pieces of content going viral each month.
💡Clear content strategy: I've introduced new content pillars which are now some of the best performing while marketing the events. They have led to super high engagement and consequently been great for brand awareness and recognition!
💬 1.5M+ Interactions & 72K New Followers
📈 +112% YoY Organic Web Traffic
💰 +188% YoY Revenue from Organic Social
Views and reach mean nothing if they don't convert your audience into sales. By combining real-time event coverage, data-driven decision and on-trend short-form video edit formats, we've turned casual viewers into a loyal community that consistently engages, shares and buys tickets!
Numbers aside, I've had a great time working with The 30+ Club - met and worked with some great DJs, covered amazing events, created some very successful partnerships and rolled out loads of ideas! BTS at The 30+ Club Festival back in June was a big highlight!
Huge thanks to guys at 30+ Club for trusting the vision!
Got a hospitality venue, live event, or brand that needs high-converting social content?
📩 email me at [email protected] to chat about retainer availability for upcoming campaigns! Or tag a brand you think I'd be able to help!
I also offer content creation for wedding and family occasions! ♥️
The30PlusClub ShortFormVideo DigitalMarketing GMGCreative ReelsStrategy TikTokMarketing