I've been a photographer for over 35 years shooting advertising and fashion, music, entertainment, you name it I've shot it; swimsuits to car campaigns. My career spans the late 70's, 80's, 90's and here we are ....still shooting and keeping it edgy and cool. These days I do photography workshops for aspiring photographers as well as makeup artists, models and anyone interested in getting into thi
s exciting rewarding industry be it film or print. As an environmentalist I encourage students to be grounded to the earth rather than technology. I consider imagination to be as important if not more important than the camera you use. My passion now is shooting hair and music ...The way I approach a shoot is from a one on one platform....no board meetings or fences around creative. I'm doing big projects within the rock / metal genre incorporating video and drones but keeping it organic in terms of approach and editing. I enjoy creating and developing a brand and that can be a product, hotel, or an artist. Working with smaller creative teams is more fun that the advertising agency machine. I especially enjoy working with and developing imagery for musicians. Over the years I've won many awards for art direction, annual reports and fashion photography. My fashion photography has been primarily location work although I am as comfortable in studio or in any unfamiliar situation. I believe in getting oneself out of that comfort zone which for me breathes creativity. Each project is an opportunity to push the creative envelope and explore ideas everyone on a shoot brings forth .....hair, makeup, styling, modelling.....
