09/05/2026
A little life/business update ❤️
The last few weeks have been a bit of a wild ride.
I’ve been really, really unwell, and while I’m still figuring out exactly what happened medically, it’s also forced me to take a pretty hard look at how I’ve been living and working.
I’ve been running my photography business for 15+ years, and somewhere along the way, I think I got a little lost in it.
There wasn’t one big moment where I decided to burn myself out. It was just one more wedding, one more deadline, one more opportunity, one more thing I had to get done.
And because I genuinely love what I do, it was really easy to convince myself that being completely overwhelmed was just what ambition looked like.
My brain was never quiet.
And then there was the constant cycle of everyone feeling bad.
Clients would feel bad reaching out again because I hadn’t answered.
I’d feel terrible that they felt like they were bothering me.
I’d feel guilty for not responding quickly.
Then I’d get even more overwhelmed by the messages.
It was just this ridiculous cycle of everyone feeling bad.
And somehow, I thought that was normal.
We should not normalize living in survival mode.
Being constantly overwhelmed. Constantly behind. Constantly thinking about what you haven’t done yet. Feeling guilty because you can’t keep up.
That isn’t a badge of honour.
And I’m not saying I don’t want to be ambitious anymore. I absolutely do. I still want to create. I still want to do beautiful work.
But I don’t want to build a successful business while missing the life I’m building it for.
I’m feeling more like myself again, and I’m taking this whole experience as one hell of a wake up call.
Maybe success for me doesn’t mean more anymore.
Maybe it means building a business that gives me a really good life, instead of quietly eating it.
I’m still figuring out what that looks like.
But I know one thing for sure:
Survival mode is not my new normal. ❤️