04/10/2024
Today we remember the brilliant fellow photographer Richard Avedon, who passed away in 2004. The iconic American fashion and portrait photographer was known for pushing the photography boundaries in the fashion and political world.
Born and raised in New York, Richard Avedon already showed a great interest in photography at a very early age. He was in a camera club and he co-edited his high school literary magician, “The Magpie“. After two years of service in WWII as a photographer, his long experience led to him working as a professional photographer, initially creating fashion images and studying with art director Alexey Brodovitch at the Design Laboratory of the New School for Social Research.
At the age of twenty-two, Avedon began working as a freelance photographer, primarily for . Initially denied the use of a studio by the magazine, he photographed models and fashion collections on the streets, in nightclubs, at the circus, on the beach and at other unusual locations. One of his most famous editorials is surely his image „Dovima with Elephants“, Avedon shot for in 1955. Under Brodovitch’s tutelage, he quickly became the lead photographer for Harper’s Bazaar.
When the chief editor of Diana Vreeland left to work for Vogue US in 1962, Avedon joined her as staff photographer, which ultimately brought him worldwide recognition. While continuing to produce high-class fashion campaigns for renowned designer labels, Avedon was also shooting studio portraits of civil rights activists, politicians, and cultural dissidents of various stripes in America.
„In the American West“, the large scale group portrait of Warhol´s Factory members, the absent Marilyn Monroe and the jumping Veruschka are only a few out of so many brilliant pictures that Avedon left as part of his legacy when he died 20 years ago at the age of 81.
Alice Springs, Helmut Newton and Richard Avedon, Paris 1994, copyright Helmut Newton Foundation