24/02/2026
Thinking about running ads on social media?
Here’s why we always say you need a solid social presence first.
It doesn’t take long to set up a Facebook ads campaign, but if people click through and your page has nothing on it, they’re going to wonder why.
Best case, they assume you’re brand new and a bit risky.
Worst case, they question whether you’re even legit.
Even a handful of posts helps build trust. That’s where we start. Because there’s no point driving paid traffic to a page people just scroll past.
It might take a little more time upfront, but the results are stronger and your overall ad costs usually drop because your cost per conversion comes way down.