01/04/2026
In order to achieve the soft reflective expression in someoneâs eyes that isnât used to modelling or acting, I will often say pretend you are looking outside at children playfully running in a field. This guidance ensures a soft expression to match a soft pose, otherwise if the eyes are looking too nervous about being in front of a camera, the image wonât work as effectively. Make sure you get your videographers to also apply this technique of guiding you, as often people will feel so nervous infront of a camera that the audience thinks they are nervous about their business. Instead itâs just that you feel like a deer in the headlights. So to look confident in your marketing, make sure you always get guidance as not many people know how to act, or what to think of without direction âşď¸