Jordan-Lee Garbutt Photography

Jordan-Lee Garbutt Photography I'm Jordan a Film Director and Photographer that created "551Studios" a Productions & Media House

"MY MANTRA IS TO CHANGE THE CONSCIOUSNESS OF THE WORLD, BY OPENING PEOPLE UP TO NEW EXPERIENCES AND EMOTIONS, THAT AFFECT THEIR OUTLOOKS IN POSITIVE WAYS.” -- JORDAN-LEE GARBUTT


My art business has been designated as a "Trusted Art Seller" with The Art Storefronts Organization, which means you can shop with confidence, and know that I stand behind the quality and value of my products.

Humans love to overcomplicate everything. So when photographers get asked to shoot video they immediately think they nee...
27/05/2026

Humans love to overcomplicate everything. So when photographers get asked to shoot video they immediately think they need:

❌ expensive gear
❌ huge productions
❌ years of experience
❌ to become full videographers

That mindset is exactly what keeps photographers stuck.And honestly… I was guilty of that too.

The truth is that Clients and brands need video content on multiple levels.

Video is not one giant skill.

It’s a stack of smaller learnable skills that can be built on top of your photography skillset surprisingly quickly.

The trap is trying to jump straight to Level 6… before you’ve even mastered Level 1.

And yes…you can make money at Level 1.

When I started learning video, everything changed once I stopped treating it like filmmaking… and started treating it like an extension of photography.

There are different levels of video that clients need and you can monetize every single level.

If you want the exact roadmap I’d follow if I had to learn video all over again today…

Comment: ROADMAP

I’ll send you my free 30-Day Guide to Master Video as a Photographer.

08/05/2026

$3,800 on her first video project 🎥 🤯 That honestly made me so proud. Not everyone lands an opportunity like that and actually steps up and delivers… but Courtney genuinely put the work in.

A few months ago, she was trying to piece everything together through random YouTube tutorials and felt overwhelmed by all the technical side of video.

Now she’s confidently saying yes to projects she would’ve turned down before.

I didn’t magically give her talent.

I just showed her a path that actually made sense for photographers.

She’s the one who practiced, asked questions, implemented the feedback, and followed through.

Watching photographers realize they’re far more capable than they thought is honestly the best part of building The Photographer’s Video System.

Proud of you Courtney 👏

If you’re a photographer who knows video could help you make more from the shoots you’re already doing…

Comment “LINK” and I’ll send you the details 👇

Over the past 10 years, I’ve watched the photography industry slowly shift toward video.At first it was:“Can you shoot s...
07/05/2026

Over the past 10 years, I’ve watched the photography industry slowly shift toward video.

At first it was:
“Can you shoot some BTS clips?”

Then it became
“Can you also make a Reel?”
“Can you capture interviews?”
“Can you create content for ads?”

And now?

Most clients (mine atleast) expect photo AND video.

But photographers still believe that learning video means becoming a full videographer.

That belief stops so many talented photographers from even starting. (Including me.)

When I started my photography career in 2010, I used to think the same thing.

But once I realized video is just a series of learnable skills stacked on top of photography…

everything changed.

You don’t need to master Hollywood filmmaking to make money from video.

You need to learn:
→ sound
→ lighting
→ editing
→ storytelling
→ movement
→ how to upsell it correctly

The photographers winning right now aren’t necessarily more talented.

They just adapted faster and positioned themselves correctly.

If you want the exact roadmap I’d follow if I had to start all over again today…

Comment “ROADMAP”

And I’ll send you my free 30-Day Guide to Master Video as a Photographer. It will tell you what to learn so you don’t waste your own time.

04/05/2026

If you don’t plan your video before you shoot it, you’ll waste hours, feel stressed, and still miss the best moments.

That’s why Day 6 of Learn Video in 30 Days is all about one thing:
building a shot list.

Your goal today is simple.
Write a 30–60 second story.

Don’t overthink it.
Keep it easy real and accessible.

You only need
1x short interview or voiceover,
and at most 2 or 3 nearby locations that are quick and accessible.

Think simple stories like
a beach day,
or cooking a meal for your anniversary.

Start by writing what your hero will say.
That becomes your voiceover or interview.

Then list what we’ll see.
That’s your B-roll.

These are intentional shots that support the story,
so when you edit, you’re not guessing.

Bonus tip if you’re stuck:
write the ending first.

Knowing where you’re going
makes it way easier to write.

If you want the cheatsheet for Day 6
to help you write your first script and shot list,
comment “Six” and I’ll send it to you.

Or follow me and start the challenge from the beginning.

28/04/2026

Photographers, if you are trying to add video to what you offer, ask me anything below. Literally anything!

I’ll answer every single comment. Zero gatekeeping

It could be
- what gear you need
- how to shoot video if you already know photo
- how to edit
- how to price it
- how to upsell to clients
- how to not feel overwhelmed by the process

Let’s build a thread that every photographer can learn from 🤙🏻🤙🏻🤙🏻

I didn’t think that “saying No to video” would have such a profound effect on my life. What they seemed to never teach u...
24/04/2026

I didn’t think that “saying No to video” would have such a profound effect on my life.

What they seemed to never teach us as students is that we are a service business. It’s always about being an artist, showing your vision, but as a commercial photographer. It’s entirely different.

Yes being creative matters.
Yes having an eye matters.
Yes knowing how to light matters.

But non of it matters if you can’t serve clients the way that they need to be.

Funny enough, I love moving images. They have a texture and emotion that’s different but the same to the still image.

It’s about transporting the essence of the image into motion. Once I got the basics out the way, built a system on how I would use it.

Then it all came back to creativity, fulfilling a clients needs and building a career.

No business in the history of world has ever needed to not adapt. So I evolved.

How have you evolved with the industry?

I didn’t think that “saying No to video” would have such a profound effect on my life. What they seemed to never teach u...
21/04/2026

I didn’t think that “saying No to video” would have such a profound effect on my life.

What they seemed to never teach us as students is that we are a service business. It’s always about being an artist, showing your vision, but as a commercial photographer. It’s entirely different.

Yes being creative matters.
Yes having an eye matters.
Yes knowing how to light matters.

But non of it matters if you can’t serve clients the way that they need to be.

Funny enough, I love moving images. They have a texture and emotion that’s different but the same to the still image.

It’s about transporting the essence of the image into motion. Once I got the basics out the way, built a system on how I would use it.

Then it all came back to creativity, fulfilling a clients needs and building a career.

No business in the history of world has ever needed to not adapt. So I evolved.

14/04/2026

Social media changed photography forever. It changed how every brand and business advertises.

Video made up 47% of my income in 2025. In a mixture of upsells on photoshoots and Video campaigns where only a couple of stills were needed.

This never happened when I assisted over 10 year ago. But now it’s almost on every shoot from Giant TVC’s to content shoots.

The game has changed, have you experienced it to?

25/03/2026

I spent years “learning video”…
and still felt lost every time I hit record.

Not because there wasn’t enough information…
but because there was too much,
and none of it was in order that would have made it
easy to learn.

So I built the thing I wish I had 10 years ago:
a 30-Day Roadmap that turns scattered learning into a sequence.

Day 1: camera setup for video.
Day 30: packages + upsells.

If you want the PDF, comment ROADMAP.

Because I spent years “learning video”… and still felt lost every time I hit record.

Address

Durban

Telephone

+16562230571

Website

,

Alerts

Be the first to know and let us send you an email when Jordan-Lee Garbutt Photography posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Jordan-Lee Garbutt Photography:

Shortcuts

Share

Category