The Amanda Reed Edit

09/30/2026

Ever wanted to pick my brain about your business without actually having to corner me at lunch and say, “Okay, but what would YOU do?” 😂 Or wondered what I’ve spent years teaching photographers and creative business owners all over the country about making money, standing out, creating better experiences and finding opportunities other people miss?

I’m turning all of that into something you’ll be able to work through from your own house, in your pajamas, with your coffee, and without having to sit through a 47-slide Zoom presentation about “finding your why.” Bless us all.

The Opportunity Edit is coming soon.

It’s part workbook, part business brainstorm, part “what are you already sitting on that could be making you money?” It’s for the person who already has a business, an idea, a skill, a property, an audience—or maybe just a whole lot of potential—and needs help seeing what else it could become.

And for those attending Ready Rainelle, you’ll get a complimentary mini version as part of the workshop.

More soon. I’m ridiculously excited about this one because it feels like taking all the conversations people have asked me to have with them for years…and finally putting them somewhere you can access anytime.

09/23/2026

Seem like September has passed and the things have happened but you’re left thinking, “where did it go, what did I even do?”

September passes us by and we feel like it’s wasted because we planned for everyone else but us.

Our September revenue is low because we started planning on September 1st instead of July or even August 1st.

You haven’t had a girls night, a date night or even a relaxing bath night because you failed to put YOU on the calendar. Don’t keep repeating the cycle!

Your team is non existent and unmotivated because your system failed, not necessarily the team.

Take a listen to, Stop Being Surprised by Your Year on the podcast. Share this with a friend who needs to put themselves, their business or their family on the calendar.

https://open.spotify.com/episode/7pLvVjDaCYNwobT0ATQkKY?si=LplCyLeLTmCfNq6HrlULdA&utm_source=copy-link

The Amanda Reed Edit · Episode

09/23/2026

Apparently 4 a.m. is when I mentally edit my clients’ businesses, which honestly tracks.

I’ve been looking at proposals, marketing, office flow, where things are getting stuck, and one thing keeps coming up:

You are not supposed to be good at all the things.

I’m not.

I’m good at creative strategy, seeing the big picture, spotting holes, making connections, building teams, and helping turn an idea into something people can actually move on.

Photography, marketing, social media? Yep.

Backend tech, coding and complicated automations? Absolutely not. I could probably delete the internet in an hour though.

And I think that’s the part people miss.

Good ideas rarely get better because one person keeps doing more. They get better because the right people get involved.

My own coach gives me perspective I don’t have and access to a network bigger than mine. Sometimes the thing you need isn’t another idea. It’s another person at the table.

🌴Don’t become an island.

And if you have a team, this matters there too.

Everybody talks about efficiency, but morale comes first.

People need to know what is happening. They need consistency. They need clear expectations and some way to know if they are doing well. Their wins need to be noticed. They need leadership, guidance and encouragement, not just a schedule and a list of things they did wrong.

Good employees should also have some idea that there is somewhere to go. That might mean training, more responsibility, incentives, access to resources, chances to learn something new or simply knowing that if they do great work, somebody sees it.

Anyway, that’s the 4 a.m. thought:

Know what you’re good at. Know what you’re not. Find the people who fill the gaps.

You do not have to be good at all the things. I am also very basic at watercolor, but somedays—basic wins.

09/23/2026

It’s like a disease…but I like it. 😉

09/22/2026

I’m really big on using the skills you have, the things the you know and pushing your idea out the door. If you fail, big deal. Imma die trying person. Whether it’s sharing a hobby, a business, a conversation—I believe you have things people need. Come out to Ready Rainelle, happening on October 24th where we have some great small business, hobby, small town loving people speaking. I can’t speak for them, but I’m here to teach you how to take the business you’re in to the next level or the that little idea in your head to your first sale! I’ll drop a link for both in the comments.

09/22/2026

So… what is The Holler House?

That’s actually a fair question, because I’m not sure it fits neatly into one category. 😂

The Holler House is our home. It sits in a hollow—although if you’re from Appalachia, you already know we call that a holler—and it’s a place that has been full of people, food, conversations, celebrations and a whole lot of life for years.

Now I’m opening a little more of it up.

Sometimes Holler House might be a porch market with pumpkins, vintage finds and things for your home. Sometimes it’ll be a class where somebody teaches us something they know how to do. Sometimes it might be women sitting around a table making something with their hands. There will be little events, demonstrations, gatherings, pop-ups and probably a few ideas I haven’t even thought of yet.

But the thing we’re doing almost doesn’t matter as much as the reason behind it.

I love people. I love introducing people to one another. I love watching somebody share something they know. I love small businesses, old skills, new ideas and finding reasons for people to actually leave their houses and spend time together.

And I really believe small towns deserve interesting things too.

We shouldn’t always have to drive an hour to find the cute market, the fun class, the beautiful little shop or something different to do on a Saturday afternoon. Sometimes we can just make those things where we already are.

So Holler House isn’t really a store. It isn’t really an event venue. And it definitely isn’t some grand business plan I have mapped out five years from now. 😂

It’s more like an experiment in what happens when you use what you already have to bring people together.

A porch. A kitchen table. A fire pit. A little bit of land. A lot of ideas.

And room for people.

That’s Holler House.

I’ll drop a link in the comments.

09/21/2026

I don’t always pick up my camera but when I do, it goes like…

09/21/2026

The sound of the cattle guard under your tires, the sun fading behind the apple tree, grandma calling you from just inside the door, Sunday suppers…that’s what a little girls life is made of in Monroe County.