Studio Matter

Studio Matter Studio Matter is a creative film and video production company in New York. As a full service produc

OUR SERVICES:

BRANDED CONTENT
Brand films that deliver clients’ identities, stories, and philosophies through either original narratives or interviews with brand representatives. The format, concept and style can be customized for each specific project. The running times can vary depending on clients’ needs, but these films typically run 60 to 90 seconds. BRAND FILM SERIES
Long-form branded cont

ent concepts spread out over a series of films that are all part of the same narrative or theme. The number and length of films in the series vary depending on the concept, but all follow the same format. COMMERCIALS
Traditional 30- and 60-second format, optimized for television and digital platforms. FILM INSTALLATIONS
Film content created for a specific location, exhibition, or physical display designed to promote brands in a unique way. MUSIC VIDEOS
Film content created for artists using their original music. FEATURE FILMS
Long-form narratives geared toward theatrical and online distribution.

04/14/2026

🎥 Celebrating 12 Years of Studio Matter!

🎂 Studio Matter was founded on April 14, 2014 in New York City by Justin Rigby and Bonnie Choi.

🎉 For the past 12 years, we have created and produced content for numerous global brands.

🫶🏻 Thanks to our clients, crew, collaborators, friends and family! We hope to see you all soon on set for Studio Matter’s upcoming productions!

03/19/2026

🎥 📸 12 hours, 2 studios, 2 sets, 3,776 shots, 1.02 TB of footage, 36 shades, and 30 crew/talent/team on set. It was a busy but fun day on set with Winky Lux. Here’s a bit of BTS. 💫

03/18/2026

🎥 Another Work Anniversary ✨- 11 years ago today, we shot this film “Beanpole Meets NY Artists - Cacho” for Samsung’s brand.

🚴‍♂️ This film depicts how Cacho, a painter living in NY, gets inspired for his work and feels freedom when biking throughout the city.

🌃 We shot this in various locations in New York City such as Soho, East Village, Lower Manhattan, and on the Manhattan Bridge.

Production:
Director:
Producer:
DP:
1st AC: Cory Stambler
2nd AC: Dominic Galeano
Gaffer: Julian Wellbery
Grip: Harry Ycaza
Music: Jude Cuchifrito Kim
Talent: Cacho Falcon

newyorklife

03/17/2026

🎥 Collection Reel for
🫶🏻 Thanks to our crew, talent, and the Winky Lux team! Such a fun shoot! 🌷
Project: Collection
VP Marketing:
Production:
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Makeup:
Hair:
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Talents: .amara .mart
Location:

03/16/2026

🎥 Work Anniversary - 11 years ago today, we shot this film “Beanpole Meets NY Artists - Eric”.

Commissioned by Samsung’s , this film series depicts the sense of freedom the featured artists feel from biking throughout the city and how this inspired the work they created. This story highlights Eric, a fashion designer.

This film also marks our very first collaboration with DP Austin. We are grateful we are still collaborating together remaining after all these years!

02/13/2026

🎥 We produced lots of content for hair, skin, and beauty brands! ✨ Enjoy every lovely moment! 💕



01/16/2026

📷 New video work for - pH Collection ✨ Thanks to the Winky Lux team, amazing crew and lovely talents! 💕
VP Marketing:
Production:
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📷 New work for  - pH Collection 💕 VP Marketing:  Creative:  Production:  Director:  Producer:  Photographer:  Retoucher:...
01/14/2026

📷 New work for - pH Collection 💕
VP Marketing:
Creative:
Production:
Director:
Producer:
Photographer:
Retoucher:
Hair:
Makeup:
Wardrobe:
Production Assistant:
Model:

🎥📸  2 years ago around this time, we had an amazing time with a beautiful sunrise and the ocean as part of our set for t...
12/10/2025

🎥📸 2 years ago around this time, we had an amazing time with a beautiful sunrise and the ocean as part of our set for this shoot in Melbourne Beach of Florida. ☀️ 🌊🌴🫶🏻

10/28/2025

🎥 Shot from our work - 4am at Grand Central Terminal in New York City. We had the privilege of having the entire Main Concourse of this iconic location all to ourselves for this shoot.

10/08/2025

🎥 Shot from our work - we captured this stunning and peaceful view of Soho at dawn from a condor several stories up.

09/11/2025

🌻🌻🌻 A few shots from our sunflower set for Curl collection campaign

Creative:
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G&E:
HMU:
Set:
Talent: .wav .evee
Studio:

Address

89 East 42nd Street
New York, NY
10017

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