09/26/2026
At some point, every founder faces the same day: you sell the business, retire, or hand it off. The real question is who you are on that day. If your entire identity has been the business, that moment doesn't feel like freedom — it feels like loss. Building the systems to step away is only half the work. The other half is deciding who you want to be with the time you get back: the hobbies you keep pushing to "later," the relationships you keep meaning to invest in. Later isn't guaranteed.
This is where my new book, Permission to Unplug, ultimately lands — not just how to build a business that runs without you, but how to build a life worth stepping into. Available everywhere books are sold — link in bio.