Fuzzy Face Media

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Fuzzy Face Media Specializing in bespoke, short-form video for veterinarians and the animal care industry.

We create engaging social media, digital training, and marketing videos to attract the clients and staff want to work with daily.

Today I’m remembering Chase, who was the inspiration behind Fuzzy Face Media.He spent the first two years of his life ou...
08/21/2026

Today I’m remembering Chase, who was the inspiration behind Fuzzy Face Media.

He spent the first two years of his life outside on a chain in rural Indiana, through winters he never should have had to endure. Eventually, his family convinced his owner to surrender him to a veterinarian.

And somehow, after all of that, he became the most loving, easiest dog I’ve ever had.

Drop a photo of a pet you’re remembering today and tell me one thing you loved about them.

A habit. A quirk. A nickname.

The thing they did that still makes you laugh.

Everyone is looking outside their pet businesses for content ideas.What’s trending?What awareness day is coming up?What ...
08/20/2026

Everyone is looking outside their pet businesses for content ideas.

What’s trending?
What awareness day is coming up?
What did somebody else post?
What can I make in Canva before I lose the will to live?

Meanwhile, you just spent an entire day doing things your clients will actually find interesting.

You solved problems. You noticed things. You made decisions. You answered questions. You adjusted when an animal needed something different.

And because you do these things every day, they probably don’t feel remarkable anymore.

That’s the problem.

You know too much about your own job to realize which parts are interesting to the person on the other side of the screen.

And those little moments are content GOLD.

They can teach something, show your expertise, explain why you do things differently, help someone trust you, or give a potential client a glimpse of what it would actually be like to work with you.

That’s what I want to help you start noticing.

Because finding your next content idea shouldn’t require staring at a blank screen and hoping something interesting happens to you.

It already did.

Comment VAULT and I’ll send you the details about The Story Vault Workshop on August 26.

Your clients may be preparing the kids for back to school.But who’s preparing the dog?A suddenly quieter house, longer s...
08/18/2026

Your clients may be preparing the kids for back to school.

But who’s preparing the dog?

A suddenly quieter house, longer stretches alone, different walk times and a completely new routine can be a big adjustment.

I created a free Back-to-School Blues Content Kit for pet care professionals with ready-to-customize social posts and client education content you can use with your own pet parent audience.

Comment SCHOOL and I’ll send you the link.

08/17/2026

The Story Vault is a 90-minute live workshop for pet care professionals who want to stop scrambling for content ideas and start uncovering the stories already happening inside their business.

You’ll leave with real story ideas, a simple way to capture them, and a framework for turning everyday moments into content that builds trust.

Your registration includes:

The live 90-minute Story Vault Workshop where we'll find and develop stories from your own pet business, not hypothetical examples. (Recording sent the next day.)

The Story Vault Workbook + Resource Guide to use during the workshop and come back to whenever you need to shake another story loose.

Your Personal Digital Story Vault, a living library where you'll capture your stories, categorize them, and track where you've used them, so one great story doesn't disappear after one Instagram post.

The Story Vault Class Reunion, (September 9 at 7pm CT/8pmET) a live follow-up session where we'll get back together to ask questions, troubleshoot, share what you've created, and celebrate your wins.

Everyone is looking outside their pet businesses for content ideas.What’s trending?What awareness day is coming up?What ...
08/16/2026

Everyone is looking outside their pet businesses for content ideas.

What’s trending?
What awareness day is coming up?
What did somebody else post?
What can I make in Canva before I lose the will to live?

Meanwhile, you just spent an entire day doing things your clients will actually find interesting.

You solved problems. You noticed things. You made decisions. You answered questions. You adjusted when an animal needed something different.

And because you do these things every day, they probably don’t feel remarkable anymore.

That’s the problem.

You know too much about your own job to realize which parts are interesting to the person on the other side of the screen.

And those little moments aren’t just nice stories.

They’re content GOLD.

They can teach something, show your expertise, explain why you do things differently, help someone trust you, or give a potential client a glimpse of what it would actually be like to work with you.

That’s what I want to help you start noticing.

Because finding your next content idea shouldn’t require staring at a blank screen and hoping something interesting happens to you.

It already did.

Comment VAULT and I’ll send you the details about The Story Vault Workshop on August 26.

I think we're getting something completely backwards about creating content.Everyone is looking outside their pet busine...
08/12/2026

I think we're getting something completely backwards about creating content.

Everyone is looking outside their pet businesses for ideas.

What’s trending?
What awareness day is coming up?
What did somebody else post?
What can I make in Canva before I lose the will to live?

Meanwhile, you just spent an entire day doing things your clients will actually find interesting.

You solved problems. You noticed things. You made decisions. You answered questions. You adjusted when an animal needed something different.

And because you do these things every day, they probably don’t feel remarkable anymore.

That’s the problem.

You know too much about your own job to realize which parts are interesting to the person on the other side of the screen.

And those little moments aren’t just nice stories.

They’re content GOLD.

They can teach something, show your expertise, explain why you do things differently, help someone trust you, or give a potential client a glimpse of what it would actually be like to work with you.

That’s what I want to help you start noticing.

Because finding your next content idea shouldn’t require staring at a blank screen and hoping something interesting happens to you.

It already did.

Comment VAULT and I’ll send you the details about The Story Vault Workshop on August 26.

I didn’t take a break. I disappeared for a minute because life got loud, expensive, and honestly… hard.I had planned to ...
07/07/2026

I didn’t take a break. I disappeared for a minute because life got loud, expensive, and honestly… hard.

I had planned to stay where I was until September or October. Then the owner unexpectedly needed to return to Chicago, and I had three weeks to find a new home in the middle of Chicago’s busiest moving season.

With almost nothing available, a tight timeline, and systems that do not always recognize freelance income, I went into survival mode.

So I did what a lot of people do when life requires every ounce of energy somewhere else.

I got quiet.
I stopped posting.
I told myself I would come back when things felt more settled.

But “settled” is not always available on demand.

I’m learning, at 56, to ask for help and accept it. To let people know when things are not polished. To keep showing up, even when the version of showing up looks different than I planned.

Fuzzy and I are back in River North, on the 20th floor, watching summer storms roll in.

And Fuzzy Face Media is back, too.

There is more behind this than I’m ready to put on social media. I’ll share a little more with my email subscribers later this week.

This week on Instagram, I’m sharing what’s ahead: new content, familiar favorites, and the work I’m building from a much more honest place.

Thank you for being here.

Have you ever gone quiet because life required all of your energy somewhere else?

This is what happens when you disappear this summer.Pet parents check your page.They see your last post was weeks ago.Th...
06/06/2026

This is what happens when you disappear this summer.

Pet parents check your page.

They see your last post was weeks ago.

They wonder if you're still in business.

Then they scroll to your competitor who posted yesterday.

And they book with them instead.

Going quiet doesn't just cost you visibility. It costs you bookings.

That's why I'm giving away ONE FREE MONTH of Summer Mini-Management.

✅ 3 posts/week, written in YOUR voice
✅ Daily engagement handled
✅ Stay visible while you're buried in summer clients

TO ENTER:
1️⃣ Like this post
2️⃣ Follow
3️⃣ Comment your pet business name + your biggest summer content struggle

BONUS: Tag a pet pro friend or share to story for extra entries.

Winner announced June 6th.

Fuzzy supervises. 🐾

05/17/2026

We were having a lovely Sunday morning until Fuzzy decided to alert me to every single human within a 3-block radius.

Aggressively narrating the neighborhood is a responsibility Fuzzy takes very seriously when the windows are open and the breeze is blowing.

Now he’s having mandated private time and sniffing out alligator jerky in his snuffle ball while this dog momma watches the Nutrition Symposium to learn more about his sensitive tummy.

Big feelings AND an emotional digestive system. We contain multitudes. 🫠

Today’s enrichment jail includes: one snuffle ball, alligator jerky, cozy crate and zero regrets.

05/05/2026

Dr. Leia Organa, DVM, Wookiee Waystation

My Wookiee is... reactive.

And honestly? I didn’t know where to start.

So I sat down with Michelle Morrow of and she gave me real tools.

🐾 At-home activities and games to help reactive dogs decompress
🐾 Enrichment ideas that actually work for anxious pups
🐾 And her program: Conquer the Chaos

What makes it different?

It’s not just virtual support for your reactive dog.

It includes a therapist — for you.

Because sometimes the hardest part isn’t the barking or the lunging.

It’s grieving the dog you thought you’d have.

If you’re in that place right now, you’re not alone. And you’re not failing.

May the 4th be with reactive Wookiees everywhere.

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Chicago, IL

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