18/03/2026
“大切な言葉を、しっかり残そう”
“Keep the words that matter — firmly in place.”
We directed the Post-it 強粘着 (Super-Stick) 30-second TVC for Japan, Korea and the rest of their APAC market.
A story about the small notes that carry the weight of big feelings — between colleagues, between spouses, between a child and the people he loves most.
Shot entirely in Tokyo. Proud of every frame. 🎬🇯🇵
Client: 3M / Post-it
Production House: Tristeps Studios
Secondary Production House: Frogmilk
Rental House:
Agency:
Creative Director: Helmut Matthijs
Creative Executive: Selena Herrera
Creative Account Manager: Joyce Cruz
Executive Producer:
Fixer / Producer: Grant
Director:
Director of Photography:
Photographer: /
Grip: Nguyen Luong Quoc Binh
Grip: Volkan Özbek
Art Director: Wasi
Make-up Artist: Maiko M
Talent – Mother:
Talent – Father:
Talent – Kid: Minato
Talent – Colleague: .ono
Talent – Colleague: Hana
Talent – Colleague:
Editor: &