04/06/2026
In 2019 told me she was the most awkward person on camera. Ever. Like, genuinely.
And I’m not going to lie. She really was awkward. Challengingly awkward at times. And I know she won’t mind me saying that.
But she’d seen one of my branding days - gorgeous location, hair and makeup, no one watching and thought, I could do that. Just about. She was mortified by the idea of being photographed in front of strangers.
So she came. And it was fine - better than fine actually.
And then she booked me again the following year. Different location, new things happening in her business. Still leading with the fact that she was awkward on camera.
And the year after that. Same story.
But somewhere along the way, a funny thing happened. She stopped being awkward (imagine that 🤭)
Obviously not overnight. And certainly not cos I said something clever or had some magic technique. Just gradually, shoot by shoot, she started suggesting poses. Telling me which photos would be useful and where she’d use them. Showing up knowing exactly what she needed. And importantly, actually using the images.
And you can see it in her face as you scroll back to 2019 - she actually looks more relaxed and confident.
That’s eight years of work. Eight years of showing up, letting herself be seen, building something.
YOU don’t have to wait eight years.
Year of You is four shoots across twelve months - each one planned around where your business is going, what you need to say, and who you’re becoming. Photos and video, at locations that tell your story.
By the end of the year, most women carry themselves differently. And they’ve got a personal brand that actually looks like them.
Comment YEAR OF YOU below or get in touch to find out more.