Fraymful

Fraymful Nordic Visual House. Built for every element. B2C

25/08/2026

Discover your courage / Lumonite

Our own take on the shoot from our Nordic Arctic trip. The material was too good to show once.

24/08/2026

Pilla Shooting Glasses on the Shotgun Range

The second of two films we made on glasses for .

This one is a shotgun day in Sipoo with three shooters: , Oliver Lindh and Oliver’s father. It is less about specs and more about what a day of shooting together looks like, which is also where a pair of glasses gets properly tested.

The lenses swap in seconds when the light changes, and they can be made with prescription strengths.

Shot in 2026 as one of five films for the shop.

More on the job and the other four films in bio → fraymful.com/finn-enterprise

Client:
Production Company:
Director/Producer:
DP/Editor: .lahde
B-cam:
Stills/Photo Edit:
Actors: , Oliver Lindh, Oliver’s father :)

24/08/2026

Pilla Shooting Glasses with Anastasia Mustonen

We spent a day on the range with , a practical shooter who competes indoors and out, shooting in glasses that import to Finland.

The talking runs over the shooting: how fast the lenses change, what the contrast does for picking up the target, and how much the glasses can be tuned for the light you are shooting in.

It was made as a customer reference, the kind where the person who uses the product does the talking. One of five films we shot for the shop in 2026.

More on the job and the other four films in bio → fraymful.com/finn-enterprise

Client:
Production Company:
Director/Producer:
DP/Editor: .lahde
B-cam:
Stills/Photo Edit:
Actor:

24/08/2026

Eisele Gun Case Rental Film

rent out aluminium gun transport cases to hunters and anyone else who needs to move a firearm safely, on flights and everywhere else. They wanted a film that shows why you would take one.

So we built one around a situation that actually happens. A hunter is leaving for a trip, the plastic case turns out to be broken and there is no time to order a new one. .granqvist drives to the shop on Pohjoisranta, rents an aluminium case, and the film ends at Helsinki Airport where the trip starts.

The case is built to take airport handling, which is the whole reason to have one on a flight.

Shot in Helsinki in 2026 as one of five films for the shop.

More on the job and the other four films in bio → fraymful.com/finn-enterprise

Client:
Production Company:
Director/Producer:
DP/Editor: .lahde
B-cam:
Stills/Photo Edit:
Actor: .granqvist

24/08/2026

Heym SR30 Rifle Film

import rifles to Finland, and the SR30 is their straight pull model.

It is a rifle that rewards a close look, so the first half of the film stays on the range. The rifle is shot for accuracy and the details get their own frames, the action, the cheek piece and what the straight pull actually does. Then it moves to the forest and a real hunting situation.

There is no talking in it. The rifle, the shooting and the music carry it, and is the only person in the film.

It was made as a product film for their YouTube and social channels, one of five we shot for the shop in 2026.

More on the job and the other four films in bio → fraymful.com/finn-enterprise

Client:
Production Company:
Director/Producer:
DP/Editor: .lahde
B-cam:
Stills/Photo Edit:
Actor:

24/08/2026

Finn Enterprise Company Film

has sold guns from the same address on Pohjoisranta in Helsinki since 1960, and the shop has just passed to the third generation.

This is the film about that. The owner goes through where the shop comes from, what it stands for and what the next generation is going to do with it.

It was made to introduce both the new owner and the shop: what they sell, how they work, and where to find the place in Helsinki if you have never been.

It was also part of the first video campaign the shop has ever done. We planned it together with them and shot five films over four production days in January and May 2026.

More on the job and the other four films in bio → fraymful.com/finn-enterprise

Client:
Production Company:
Director/Producer:
DP/Editor: .lahde
B-cam:
Stills/Photo Edit:
Actor:

Finn Enterprise / Media starter pack for a gun shopFinn Enterprise has served hunters, sport shooters and authorities fr...
24/08/2026

Finn Enterprise / Media starter pack for a gun shop

Finn Enterprise has served hunters, sport shooters and authorities from the same address on Pohjoisranta in Helsinki since 1960. The shop has now passed to the third generation.

The new entrepreneur got in touch with us about starting their first media productions.

We planned the set together and shot it in two trips, four production days in January and May 2026, in the forest and on ranges indoors and out.

Five films came out of it. The company film is the generational change told by the new owner. The Heym Manufaktur SR30 straight pull rifle gets a product film that runs from the range into a real hunting situation. The Eisele Case-Systems GmbH film follows a hunter whose plastic case breaks the day before a flight. The two Pilla Performance Eyewear films are a customer interview with practical shooter Anastasia Mustonen and a shotgun day with three shooters.

Delivered:
• Company film about the generational change
• Heym SR30 rifle film
• Eisele gun case rental film
• Two films on Pilla shooting glasses
• Stills from the first two production days

Client: Finn Enterprise
Production Company: Fraymful
Director/Producer: Valtteri Nikkanen
DP/Editor: .lahde
B-cam: Valtteri Nikkanen
Stills/Photo Edit: Valtteri Nikkanen
Actors: Wilhelmina Wadstein, Anastasia Mustonen, ⠀⠀⠀⠀ Rickard🗽🔆, Oliver Lindh, Oliver’s father :)

Full case in bio → fraymful.com/finn-enterprise

23/08/2026

Baffin on the Nordic Arctic 2026 Trip

came along as the clothing and gear partner for the whole two week trip from Lapland to Northern Norway.

This one is the short version of where their gear ended up on our production days: driving, camp, working outside in the frost and full shoot days.

It was made to show how much of the trip Baffin was actually in.

Partner:
Production Company:
DP: Jussi Laine
Editor:
Stills/Photo Edit:

Full case in bio → fraymful.com/baffin

23/08/2026

Baffin Arctic Product Film

We shot this with over two weeks in Lapland and Northern Norway on the Nordic Arctic 2026 trip.

It runs on the adventure side of the arctic: cold, snow, long days outside and places you only get to in winter, with the boots and layers in use the whole way.

Konsta came up with the idea. It was made for Baffin to show their products in the conditions they are built for.

Partner:
Production Company:
Director: .lahde
DP: Jussi Laine
Editor:
Stills/Photo Edit:

Full case in bio → fraymful.com/baffin

Baffin / Winter gear from Ontario on a two week arctic tripBaffin shipped their winter gear over from Ontario and it cam...
23/08/2026

Baffin / Winter gear from Ontario on a two week arctic trip

Baffin shipped their winter gear over from Ontario and it came with us for the whole two weeks of Nordic Arctic 2026.

They came on as the clothing and gear partner for the trip. Baffin wanted arctic material of their products from real use, and we needed gear that keeps three people working for two weeks in the cold. Both of those got sorted on the same trip.

Boots, gloves, trousers and layers. All of it travelled from Lapland to Northern Norway and got worn every day.

We kept a few days for Baffin’s own product shooting and shot the rest as the trip ran, in transitions, outside the van, on the move and on full shoot days.

Delivered:
• 35 edited lifestyle stills
• One horizontal product film shot in arctic conditions

Partner: Baffin
Production Company: Fraymful
Director: .lahde
DP: Jussi Laine
Editor: vinvalentino_
Stills/Photo Edit: Valtteri Nikkanen

Full case in bio → fraymful.com/baffin

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